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Timezone conversion to CST (America/Chicago) + CST label\n// Updated: 2026-02-06\n\nimport Anthropic from \"npm:@anthropic-ai/sdk\";\nimport { PDFDocument, rgb, StandardFonts } from \"npm:pdf-lib\";\n// CONFIGURATION\n\nconst CONFIG = {\n formType: \"retainer\",\n slackChannel: \"#new-clients\",\n executionBriefSuffix: \"_execution_brief.pdf\",\n managerPrepSuffix: \"_manager_prep.pdf\",\n questionnaireSuffix: \"_questionnaire.pdf\",\n vuepointBlue: { r: 0.14, g: 0.33, b: 0.53 },\n vuepointLightBlue: { r: 0.24, g: 0.71, b: 0.93 },\n};\n// MAIN WEBHOOK HANDLER\n\nexport default async function (req: Request): Promise {\n if (req.method !== \"POST\") {\n return new Response(\"Method not allowed\", { status: 405 });\n }\n\n try {\n const formData = await req.json();\n console.log(\"=== FORM SUBMISSION RECEIVED ===\");\n\n const clientData = parseFormData(formData);\n console.log(\"=== PARSED CLIENT DATA ===\");\n console.log(\"Business:\", clientData.businessName);\n console.log(\"Meeting:\", clientData.meetingScheduled);\n console.log(\"Hours:\", clientData.hoursOfOperation);\n\n const processedData = await processWithClaude(clientData);\n console.log(\"=== CLAUDE ANALYSIS COMPLETE ===\");\n\n // Sanitize all Claude output for PDF-safe rendering (strips Unicode chars that break Helvetica)\n const sanitizedData = sanitizeProcessedData(processedData) as ProcessedData;\n\n // Also sanitize client form data (phones often submit smart quotes)\n const sanitizedClient = sanitizeProcessedData(clientData) as ClientData;\n\n const executionBrief = await generateExecutionBrief(\n sanitizedClient,\n sanitizedData,\n );\n const managerPrep = await generateManagerPrep(\n sanitizedClient,\n sanitizedData,\n );\n const questionnaire = await generateQuestionnaire(sanitizedClient);\n console.log(\"=== 3 PDFs GENERATED ===\");\n\n await postToSlack(clientData, executionBrief, managerPrep, questionnaire);\n console.log(\"=== POSTED TO SLACK ===\");\n\n return new Response(JSON.stringify({ success: true }), {\n status: 200,\n headers: { \"Content-Type\": \"application/json\" },\n });\n } catch (error) {\n console.error(\"=== ERROR ===\", error);\n return new Response(JSON.stringify({ error: error.message }), {\n status: 500,\n headers: { \"Content-Type\": \"application/json\" },\n });\n }\n}\n// FORM DATA PARSER v2.3 - WITH OBJECT HANDLING FOR CAL.COM\n\nfunction parseFormData(formData: any): ClientData {\n const questions = formData.submission?.questions || [];\n\n console.log(\"=== FORM FIELDS (first 10) ===\");\n console.log(`Total fields: ${questions.length}`);\n questions.slice(0, 10).forEach((q: any, idx: number) => {\n console.log(\n `[${idx}] \"${q.name}\": ${\n typeof q.value === \"object\" ? JSON.stringify(q.value) : q.value\n }`,\n );\n });\n\n const getField = (fieldName: string, defaultValue: string = \"\"): string => {\n const field = questions.find((q: any) =>\n q.name === fieldName ||\n q.name?.toLowerCase() === fieldName.toLowerCase() ||\n q.name?.toLowerCase().includes(fieldName.toLowerCase())\n );\n const value = field?.value;\n\n if (\n value === null || value === undefined || value === \"\" ||\n value === \"Unanswered\"\n ) {\n return defaultValue;\n }\n if (Array.isArray(value)) {\n return value.filter((v) => v && v !== \"Unanswered\").join(\", \");\n }\n return String(value).trim();\n };\n\n const getMultiSelect = (fieldName: string): string[] => {\n const field = questions.find((q: any) =>\n q.name === fieldName ||\n q.name?.toLowerCase().includes(fieldName.toLowerCase())\n );\n const value = field?.value;\n if (Array.isArray(value)) {\n return value.filter((v) => v && v !== \"Unanswered\");\n }\n if (typeof value === \"string\" && value && value !== \"Unanswered\") {\n return value.split(\",\").map((s) => s.trim());\n }\n return [];\n };\n\n const getRating = (fieldName: string): number => {\n const value = getField(fieldName);\n return parseInt(value) || 0;\n };\n\n const buildHoursString = (): string => {\n const days = [\n \"Monday\",\n \"Tuesday\",\n \"Wednesday\",\n \"Thursday\",\n \"Friday\",\n \"Saturday\",\n \"Sunday\",\n ];\n const hours: string[] = [];\n for (const day of days) {\n const open = getField(`${day} (Open)`);\n const close = getField(`${day} (Close)`);\n if (open && close) {\n hours.push(`${day}: ${open}-${close}`);\n }\n }\n return hours.length > 0 ? hours.join(\", \") : \"\";\n };\n\n // FIXED v2.5: Cal.com meeting extraction - CORRECT FIELD!\n console.log(\"=== SEARCHING FOR CAL.COM MEETING ===\");\n\n let meetingStart = \"\";\n let meetingEnd = \"\";\n\n // Look for field named EXACTLY \"Calcom\" (Fillout's Cal.com integration field)\n const calcomField = questions.find((q: any) =>\n q.name === \"Calcom\" || q.name?.toLowerCase() === \"calcom\"\n );\n\n if (calcomField) {\n console.log(\"✅ Found Cal.com field:\", calcomField.name);\n console.log(\"Value:\", JSON.stringify(calcomField.value));\n\n const value = calcomField.value;\n\n // Cal.com data is an object with eventStartTime and eventEndTime\n if (typeof value === \"object\" && value !== null) {\n if (value.eventStartTime) {\n meetingStart = value.eventStartTime;\n console.log(\"✅ Extracted start:\", meetingStart);\n }\n if (value.eventEndTime) {\n meetingEnd = value.eventEndTime;\n console.log(\"✅ Extracted end:\", meetingEnd);\n }\n if (value.eventUuid) {\n console.log(\"Event UUID:\", value.eventUuid);\n }\n }\n } else {\n console.log(\"⚠️ No Cal.com field found\");\n }\n\n console.log(\"=== FINAL MEETING VALUES ===\");\n console.log(\"Start:\", meetingStart);\n console.log(\"End:\", meetingEnd);\n\n return {\n // Business Information\n businessName: getField(\"Business Name\") || \"Unknown Business\",\n industry: getField(\"Industry/Business type\") || \"\",\n businessPhone: getField(\"Business phone number\") || \"\",\n website: getField(\"Website\") || \"\",\n hoursOfOperation: buildHoursString(),\n\n // Cal.com Meeting\n meetingScheduled: meetingStart || \"\",\n meetingEnd: meetingEnd || \"\",\n\n // Primary Contact\n primaryContactName: getField(\"Name (1)\") || \"\",\n primaryContactEmail: getField(\"Email (1)\") || \"\",\n primaryContactPhone: getField(\"Phone number\") || \"\",\n primaryContactRole: getField(\"Role/Title\") || \"\",\n\n // Secondary Contact\n secondaryContactName: getField(\"Name\") || \"\",\n secondaryContactEmail: getField(\"Email\") || \"\",\n secondaryContactPhone: getField(\"Phone number (1)\") || \"\",\n secondaryContactRole: getField(\"Role/Title (1)\") || \"\",\n\n // Pillar 1: Lead Generation\n leadVolume:\n getField(\n \"(1) Approximately how many leads does your business generate\",\n ) || \"\",\n leadSources: getMultiSelect(\n \"(2) Which marketing channels are you currently using\",\n ),\n leadSourceTracking: getField(\"(3) Do you track which marketing source\") ||\n \"\",\n leadFlowConsistency: getField(\"(7) How predictable is your lead flow\") ||\n \"\",\n monthlyAdBudget:\n getField(\"(5) What is your committed monthly ad spend budget\") || \"\",\n costPerLeadAwareness:\n getField(\"(4) Do you know your average cost per lead\") || \"\",\n leadQualityRating: getRating(\"(6) How would you rate the overall quality\"),\n bestLeadSource:\n getField(\"(6.1) Which lead source consistently gives you the HIGHEST\") ||\n \"\",\n bestRoiChannel:\n getField(\"(8.1) Which marketing channel gives you the best ROI\") || \"\",\n roiTracking:\n getField(\n \"(8) Can you confidently say which marketing channel gives you the best ROI\",\n ) || \"\",\n leadPredictability: getField(\"(7) How predictable is your lead flow\") || \"\",\n newCustomersPerMonth:\n getField(\"(10) On average, how many new customers do you acquire\") || \"\",\n referralRate:\n getField(\"(9) What percentage of your leads come from referrals\") || \"\",\n pastMarketingAttempts:\n getField(\"(11) Have you tried other marketing channels\") || \"\",\n seasonalPatterns:\n getField(\"(12) Does your business have seasonal patterns\") || \"\",\n\n // Pillar 2: Lead Capture & Infrastructure\n crmUsage: getField(\"(1) What CRM\") || \"\",\n crmConsistency:\n getField(\"(2) How consistently does your team use the CRM\") || \"\",\n socialMediaProfiles:\n getField(\"(3) Please provide links to your active social media\") || \"\",\n brandAssets: getField(\"(4) Do you have brand guidelines\") || \"\",\n customerList: getField(\"(5) Do you have an email/phone list\") || \"\",\n landingPageUsage: getField(\"(7) Do you have dedicated landing pages\") || \"\",\n contactMethods: getMultiSelect(\"(8) How do leads typically contact you\"),\n callTracking: getField(\"(9) Do you use call tracking\") || \"\",\n marketingAutomation:\n getField(\"(10) Do you have any marketing automation\") || \"\",\n dataAccessibility:\n getField(\"(11) Can you easily access and review your lead data\") || \"\",\n integrationQuality: getField(\"(12) Do your marketing tools\") || \"\",\n\n // Pillar 3: Speed-to-Lead\n averageResponseTime:\n getField(\"(1) On average, how quickly do you respond\") || \"\",\n initialContactMethod:\n getField(\"(2) What is your PRIMARY method for first contact\") || \"\",\n afterHoursProcess:\n getField(\"(3) What happens when a lead comes in outside\") || \"\",\n contactSuccessRate:\n getField(\n \"(4) What percentage of new leads do you successfully make contact\",\n ) || \"\",\n leadAssignment: getField(\"(5) How are new leads assigned\") || \"\",\n responseTimeTracking: getField(\"(6) Do you track and measure your team\") ||\n \"\",\n callRecording: getField(\"(7) Do you record calls\") || \"\",\n\n // Pillar 4: Lead Nurturing\n followUpAttempts:\n getField(\"(1) On average, how many times do you attempt\") || \"\",\n followUpDuration:\n getField(\"(2) Over what period of time do you follow up\") || \"\",\n followUpChannels: getMultiSelect(\n \"(3) Which channels do you use for follow-up\",\n ),\n automatedFollowUp:\n getField(\"(4) Do you have any automated follow-up sequences\") || \"\",\n followUpContent: getMultiSelect(\n \"(5) What type of content or messaging do you send\",\n ),\n coldLeadReengagement:\n getField(\"(6) Do you have a process for re-engaging leads\") || \"\",\n followUpDropOff:\n getField(\"(7) Do you know at what point in your follow-up\") || \"\",\n followUpConsistency: getRating(\"(8) How would you rate your team\"),\n\n // Pillar 5: Sales Process\n salesProcessDefined:\n getField(\"(1) How clearly defined is your sales process\") || \"\",\n salesProcessSteps:\n getField(\"(1.1) Please briefly walk us through the key steps\") || \"\",\n salesCycleLength: getField(\"(2) On average, how long does it take\") || \"\",\n leadToAppointment:\n getField(\"(3) What percentage of leads become booked appointments\") || \"\",\n overallConversionRate:\n getField(\"(5) What percentage of leads ultimately\") || \"\",\n appointmentConversion: getField(\"(4) What percentage of appointments\") ||\n \"\",\n commonObjections: getMultiSelect(\"(6) What are the most common objections\"),\n salesOwnership: getField(\"(7) Who handles sales\") || \"\",\n salesTraining: getField(\"(8) Do you provide ongoing sales training\") || \"\",\n leadQualificationCriteria:\n getField(\"(9) What makes a GOOD lead vs. a BAD lead\") || \"\",\n\n // Pillar 6: Offer & Market Position\n offerClarity:\n getField(\"(1) How clearly can you articulate what you offer\") || \"\",\n oneSentencePitch: getField(\"(1.1) State your one-sentence pitch\") || \"\",\n primaryOffer: getField(\"(2) What is your primary offer or promotion\") || \"\",\n competitorDifferentiation:\n getField(\"(3) What makes your business different from competitors\") || \"\",\n pricingPosition: getField(\"(4) How would you describe your pricing\") || \"\",\n riskReducers: getMultiSelect(\"(5) What risk reducers do you offer\"),\n reviewStrategy: getField(\"(6) Do you have a system to collect reviews\") ||\n \"\",\n resultShowcase: getField(\"(7) Do you document and showcase results\") || \"\",\n idealCustomerClarity:\n getField(\"(8) Can you clearly describe your ideal customer\") || \"\",\n competitiveLandscape: getRating(\n \"(9) How well do you understand your competitive landscape\",\n ),\n competitorNames: getField(\"(9.1) Name 2-3 of your main competitors\") || \"\",\n messagingConsistency: getField(\"(10) Is your messaging\") || \"\",\n topSellingPoints: getField(\"(11) What are your top 3 selling points\") || \"\",\n servicesToPromote:\n getField(\"(12) Which services do you want to generate leads for\") || \"\",\n\n // Pillar 7: Revenue Metrics\n averageRevenue: getField(\"(1) What is your average revenue per customer\") ||\n \"\",\n lifetimeValue: getField(\"(2) Do you know the lifetime value\") || \"\",\n currentRevenue:\n getField(\"(3) What is your approximate current monthly revenue\") || \"\",\n revenueTrend: getField(\"(4) How would you describe your revenue trend\") ||\n \"\",\n profitMargin:\n getField(\"(5) What are your approximate gross profit margins\") || \"\",\n revenuePredictability:\n getField(\"(6) How predictable is your monthly revenue\") || \"\",\n customerAcquisitionCost:\n getField(\"(7) Do you know your average customer acquisition cost\") || \"\",\n\n // Pillar 8: Growth Goals\n ninetyDayGoal: getField(\"(1) What is your primary business goal\") || \"\",\n revenueTarget:\n getField(\"(2) What would you like your monthly revenue to be\") || \"\",\n growthConstraint: getField(\"(3) What is the #1 thing currently holding\") ||\n \"\",\n capacityToScale: getField(\"(4) If you suddenly had 50% more customers\") ||\n \"\",\n marketingInvestmentComfort:\n getField(\"(5) How much are you comfortable investing\") || \"\",\n systemsToImprove: getMultiSelect(\n \"(6) What systems or processes do you KNOW\",\n ),\n customerMotivation:\n getField(\"(7) What are customers trying to accomplish\") || \"\",\n targetDemographics: getField(\"(8) Describe your ideal target customer\") ||\n \"\",\n geographicTargeting: getField(\"(9) What is the geographic range\") || \"\",\n\n // Metadata\n submittedAt: formData.submission?.submissionTime ||\n new Date().toISOString(),\n formType: CONFIG.formType,\n };\n}\n// CLAUDE API PROCESSING - ENHANCED FOR CONDITIONAL QUESTIONS\n\nasync function processWithClaude(\n clientData: ClientData,\n): Promise {\n const anthropic = new Anthropic({\n apiKey: Deno.env.get(\"ANTHROPIC_API_KEY\"),\n });\n\n const systemPrompt =\n `You are an expert marketing strategist for Vuepoint Agency with 15+ years of experience analyzing client data.\n\nYour superpower is CONNECTING THE DOTS across all client answers to reveal hidden insights, patterns, contradictions, and strategic implications that aren't obvious from individual responses.\n\nCRITICAL INSTRUCTIONS:\n1. Be direct, insightful, and actionable - no fluff\n2. Look for PATTERNS across different pillars (e.g., high referral rate + low lead quality rating = lack of understanding)\n3. Identify CONTRADICTIONS (e.g., \"lowest prices\" + \"under 10% margin\" = unsustainable)\n4. Extrapolate STRATEGIC INSIGHTS from the complete picture\n5. Note what's MISSING or needs clarification\n6. Do NOT use emojis\n7. Show your analytical thinking - explain WHY certain combinations of answers matter\n8. Pay special attention to \".1\" questions - these are CONDITIONAL ELABORATIONS that provide crucial detail:\n - Question 6.1 elaborates on which lead source is highest quality (follows Q6 rating)\n - Question 8.1 elaborates on which channel has best ROI (follows Q8 confidence)\n - Question 1.1 (Pillar 5) elaborates on their sales process steps (follows Q1 clarity)\n - Question 9.1 (Pillar 6) elaborates on specific competitors (follows Q9 competitive landscape rating)\n These elaborations contain SPECIFIC, ACTIONABLE details - use them prominently in your analysis.\n\nThink like a detective: What does the COMBINATION of their answers tell you that individual answers don't?\n\n9. For Andromeda Creative Compliance: think like a creative strategist who understands Meta's Entity ID grouping. Meta groups visually similar ads under the same fingerprint, limiting reach even with different messaging. Vehicle recommendations must be SPECIFIC to this client using their industry, competitors (Q9.1), selling points, and founder personality. Each vehicle must differ in FORMAT, VISUAL STYLE, and PERSONA ANGLE to get its own Entity ID.`;\n\n const analysisPrompt = `Analyze this Vuepoint retainer client comprehensively.\n\nYOUR MISSION:\n1. Connect dots across ALL pillars to reveal deeper insights\n2. Identify patterns, contradictions, and strategic implications\n3. Provide both strategic analysis AND preserve critical client verbatim answers\n4. Give the execution team what they need to succeed\n5. PAY SPECIAL ATTENTION to the \".1\" conditional questions - these contain the specific details\n\nCLIENT DATA (ALL ANSWERS):\n${JSON.stringify(clientData, null, 2)}\n\nProvide your analysis in JSON format:\n\n{\n \"executiveSummary\": \"2-3 sentences capturing who they are and the strategic situation\",\n \n \"keyInsights\": {\n \"criticalPatterns\": [\"Pattern 1 with explanation\", \"Pattern 2...\"],\n \"contradictions\": [\"Contradiction 1 with implication\", \"Contradiction 2...\"],\n \"hiddenOpportunities\": [\"Opportunity 1 revealed by connecting answers\", \"Opportunity 2...\"],\n \"strategicImplications\": [\"Implication 1\", \"Implication 2...\"]\n },\n \n \"keyStats\": {\n \"monthlyBudget\": \"string\",\n \"leadVolume\": \"string\",\n \"conversionRate\": \"string\",\n \"avgJobValue\": \"string\",\n \"geography\": \"string\",\n \"timeline\": \"string\",\n \"other\": [\"any other critical metrics\"]\n },\n \n \"campaignStrategy\": {\n \"primaryServices\": \"What to promote\",\n \"targetAudience\": \"Who to target\",\n \"messagingAngles\": [\"Angle 1\", \"Angle 2\", \"Angle 3\"],\n \"geographicFocus\": \"Where to advertise\",\n \"recommendedApproach\": \"Channel and budget strategy\"\n },\n \n \"competitiveAnalysis\": {\n \"competitors\": \"Who they compete with (use 9.1 answer if available)\",\n \"advantages\": [\"Advantage 1\", \"Advantage 2...\"],\n \"positioning\": \"How they position themselves\",\n \"threats\": \"Competitive concerns\",\n \"adPositioning\": \"How to position in ads\"\n },\n \n \"messagingStrategy\": {\n \"clientPitch\": \"Their one-sentence pitch (from 1.1)\",\n \"clientSellingPoints\": \"Their top 3 selling points\",\n \"clientDifferentiation\": \"What makes them different\",\n \"primaryOffer\": \"Their main offer\",\n \"coreValue\": \"Strategic value prop based on all answers\",\n \"painPoints\": [\"Pain 1\", \"Pain 2\"],\n \"hooks\": [\"Hook 1\", \"Hook 2\", \"Hook 3\"],\n \"avoidSaying\": [\"What not to say 1\", \"What not to say 2\"]\n },\n \n \"creativeDirection\": {\n \"visualStyle\": \"Style recommendation\",\n \"keySellingPoints\": [\"Point 1\", \"Point 2\", \"Point 3\"],\n \"customerMotivations\": \"What customers want\",\n \"assetGaps\": [\"Gap 1\", \"Gap 2\"]\n },\n \n \"andromedaCompliance\": {\n \"entityIdRiskAssessment\": {\n \"industryTraps\": \"2-3 common creative templates competitors likely run that cause Entity ID grouping in this vertical\",\n \"similarityRisks\": [\"Visual/format pattern to avoid 1\", \"Pattern 2\", \"Pattern 3\"],\n \"differentiationBaseline\": \"Minimum visual/format change needed for unique Entity IDs\"\n },\n \"vehicleRotationPlan\": {\n \"primary\": {\n \"vehicle\": \"Best vehicle for this client (Founder Ad, Podcast-style, VSL, Whiteboard, Reddit-static, Text-message static, Before-After)\",\n \"whyThisClient\": \"Why this fits based on their answers\",\n \"personaAngle\": \"Lead persona/angle\",\n \"visualFingerprint\": \"What makes this visually distinct\"\n },\n \"secondary\": {\n \"vehicle\": \"Different format from primary\",\n \"whyThisClient\": \"Why this fits\",\n \"personaAngle\": \"Different angle from primary\",\n \"visualFingerprint\": \"Visually distinct from primary\"\n },\n \"tertiary\": {\n \"vehicle\": \"Different format from both above\",\n \"whyThisClient\": \"Why this fits\",\n \"personaAngle\": \"Different angle from both\",\n \"visualFingerprint\": \"Visually distinct from both\"\n },\n \"additionalVehicles\": [\"Vehicle 4 with rationale\", \"Vehicle 5 with rationale\"]\n },\n \"iterationRules\": {\n \"meaningfulIteration\": \"What must change between versions to avoid Entity ID grouping for this client\",\n \"doNotIterate\": [\"Bad iteration approach 1\", \"Approach 2\", \"Approach 3\"],\n \"winnerExpansionProcess\": \"How to expand winners into new vehicles while preserving the winning message\"\n },\n \"assetRequirements\": {\n \"fromClient\": [\"Asset needed 1\", \"Asset 2\", \"Asset 3\"],\n \"toCreate\": [\"Asset to produce 1\", \"Asset 2\"],\n \"priorityOrder\": \"Which assets first and why based on vehicle plan\"\n }\n },\n \n \"mediaBuyingGuidance\": {\n \"demographics\": \"Target demo\",\n \"geographicTargeting\": \"Where to target\",\n \"budgetAllocation\": \"How to allocate budget\",\n \"channelPriorities\": \"Which channels and why (use 6.1 and 8.1 answers)\",\n \"timingConsiderations\": \"Seasonality and timing\"\n },\n \n \"operationalReadiness\": {\n \"strengths\": [\"Strength 1\", \"Strength 2\"],\n \"criticalGaps\": [\"Gap 1 with impact\", \"Gap 2 with impact\"],\n \"infrastructureIssues\": [\"Issue 1\", \"Issue 2\"],\n \"capacityRisks\": [\"Risk 1\", \"Risk 2\"]\n },\n \n \"quickWins\": [\"Win 1 with reasoning\", \"Win 2 with reasoning\"],\n \n \"clarificationNeeded\": [\"What needs clarification 1\", \"What needs clarification 2\"],\n \n \"accountManagerPrep\": {\n \"questionsToAsk\": [\"Question 1\", \"Question 2\"],\n \"topicsToClarify\": [\"Topic 1\", \"Topic 2\"],\n \"assetsToCollect\": [\"Asset 1\", \"Asset 2\"],\n \"potentialLandmines\": [\"Landmine 1\", \"Landmine 2\"],\n \"talkingPoints\": [\"Point 1\", \"Point 2\"]\n }\n}`;\n\n const response = await anthropic.messages.create({\n model: \"claude-sonnet-4-20250514\",\n max_tokens: 6000,\n messages: [{ role: \"user\", content: analysisPrompt }],\n system: systemPrompt,\n });\n\n const textContent = response.content.find((c) => c.type === \"text\");\n if (!textContent || textContent.type !== \"text\") {\n throw new Error(\"No text response from Claude\");\n }\n\n try {\n let jsonStr = textContent.text;\n const jsonMatch = jsonStr.match(/```(?:json)?\\s*([\\s\\S]*?)```/);\n if (jsonMatch) {\n jsonStr = jsonMatch[1];\n }\n return JSON.parse(jsonStr);\n } catch (e) {\n console.error(\"Failed to parse Claude response:\", textContent.text);\n throw new Error(\"Failed to parse Claude analysis\");\n }\n}\n\n// Deep sanitize all strings in an object for PDF-safe rendering\nfunction sanitizeProcessedData(obj: any): any {\n if (typeof obj === \"string\") return sanitizeText(obj);\n if (Array.isArray(obj)) return obj.map(sanitizeProcessedData);\n if (obj && typeof obj === \"object\") {\n const cleaned: any = {};\n for (const key of Object.keys(obj)) {\n cleaned[key] = sanitizeProcessedData(obj[key]);\n }\n return cleaned;\n }\n return obj;\n}\n// TEXT SANITIZER - Strip Unicode characters that break pdf-lib standard fonts\n\nfunction sanitizeText(text: string): string {\n if (!text) return text;\n return text\n .replace(/\\r\\n/g, \" \") // Windows newlines\n .replace(/[\\r\\n]/g, \" \") // Remaining newlines/returns\n .replace(/\\t/g, \" \") // Tabs\n .replace(/[\\u2018\\u2019\\u201A]/g, \"'\") // Smart single quotes\n .replace(/[\\u201C\\u201D\\u201E]/g, '\"') // Smart double quotes\n .replace(/[\\u2013\\u2014]/g, \"-\") // En dash, Em dash\n .replace(/\\u2026/g, \"...\") // Ellipsis\n .replace(/\\u2022/g, \"*\") // Bullet\n .replace(/\\u00A0/g, \" \") // Non-breaking space\n .replace(/[\\u2010\\u2011\\u2012]/g, \"-\") // Various hyphens\n .replace(/\\u00B7/g, \"-\") // Middle dot\n .replace(/[\\u2032\\u2033]/g, \"'\") // Prime marks\n .replace(/[^\\x20-\\x7E]/g, \"\"); // Keep ONLY printable ASCII (space through tilde)\n}\n// Ensure a value is always an array (handles Claude returning strings instead of arrays)\nfunction ensureArray(val: any): string[] {\n if (!val) return [];\n if (Array.isArray(val)) return val;\n if (typeof val === \"string\") return [val];\n return [];\n}\n// PDF HELPER FUNCTIONS\n\nfunction formatMeetingDate(dateStr: string): string {\n if (!dateStr) return \"Not yet scheduled\";\n\n try {\n const date = new Date(dateStr);\n if (isNaN(date.getTime())) {\n return dateStr;\n }\n\n // Convert to Central Standard Time (America/Chicago)\n const dateFormatted = date.toLocaleDateString(\"en-US\", {\n month: \"long\",\n day: \"numeric\",\n year: \"numeric\",\n timeZone: \"America/Chicago\",\n });\n\n const timeFormatted = date.toLocaleTimeString(\"en-US\", {\n hour: \"numeric\",\n minute: \"2-digit\",\n hour12: true,\n timeZone: \"America/Chicago\",\n });\n\n return `${dateFormatted} @ ${timeFormatted} CST`;\n } catch (e) {\n console.error(\"Date formatting error:\", e);\n return dateStr || \"Not yet scheduled\";\n }\n}\n// PDF 1: EXECUTION BRIEF - WITH CONTACT INFO AT TOP\n\nasync function generateExecutionBrief(\n clientData: ClientData,\n processedData: ProcessedData,\n): Promise {\n const pdfDoc = await PDFDocument.create();\n const helvetica = await pdfDoc.embedFont(StandardFonts.Helvetica);\n const helveticaBold = await pdfDoc.embedFont(StandardFonts.HelveticaBold);\n const helveticaItalic = await pdfDoc.embedFont(\n StandardFonts.HelveticaOblique,\n );\n\n const { r, g, b } = CONFIG.vuepointBlue;\n const blueColor = rgb(r, g, b);\n const blackColor = rgb(0, 0, 0);\n const grayColor = rgb(0.4, 0.4, 0.4);\n\n let page = pdfDoc.addPage([612, 792]);\n let yPosition = 750;\n const leftMargin = 50;\n const lineHeight = 14;\n\n const addNewPage = () => {\n page = pdfDoc.addPage([612, 792]);\n yPosition = 750;\n };\n\n const checkPageBreak = (neededSpace: number) => {\n if (yPosition < neededSpace + 50) {\n addNewPage();\n }\n };\n\n const drawText = (text: string, options: {\n x?: number;\n size?: number;\n font?: any;\n color?: any;\n maxWidth?: number;\n } = {}) => {\n if (!text) return;\n\n const {\n x = leftMargin,\n size = 10,\n font = helvetica,\n color = blackColor,\n maxWidth = 500,\n } = options;\n\n const words = text.split(\" \");\n let line = \"\";\n const lines: string[] = [];\n\n for (const word of words) {\n const testLine = line + (line ? \" \" : \"\") + word;\n const width = font.widthOfTextAtSize(testLine, size);\n if (width > maxWidth && line) {\n lines.push(line);\n line = word;\n } else {\n line = testLine;\n }\n }\n if (line) lines.push(line);\n\n for (const l of lines) {\n checkPageBreak(lineHeight);\n page.drawText(l, { x, y: yPosition, size, font, color });\n yPosition -= lineHeight;\n }\n };\n\n const drawHeader = (text: string) => {\n checkPageBreak(30);\n yPosition -= 10;\n page.drawText(text, {\n x: leftMargin,\n y: yPosition,\n size: 13,\n font: helveticaBold,\n color: blueColor,\n });\n yPosition -= 20;\n };\n\n const drawSubheader = (text: string) => {\n checkPageBreak(20);\n yPosition -= 5;\n page.drawText(text, {\n x: leftMargin,\n y: yPosition,\n size: 10,\n font: helveticaBold,\n color: blackColor,\n });\n yPosition -= 14;\n };\n\n const drawBullet = (\n text: string,\n options: { indent?: number; color?: any } = {},\n ) => {\n if (!text) return;\n const { indent = 0, color = blackColor } = options;\n checkPageBreak(lineHeight);\n page.drawText(\"•\", {\n x: leftMargin + indent,\n y: yPosition,\n size: 10,\n font: helvetica,\n color,\n });\n drawText(text, {\n x: leftMargin + indent + 15,\n maxWidth: 485 - indent,\n color,\n });\n };\n\n const drawClientQuote = (label: string, text: string) => {\n if (!text || text === \"\") return;\n checkPageBreak(lineHeight * 2);\n page.drawText(`${label}:`, {\n x: leftMargin,\n y: yPosition,\n size: 9,\n font: helveticaBold,\n color: grayColor,\n });\n yPosition -= 12;\n drawText(`\"${text}\"`, {\n size: 10,\n font: helveticaItalic,\n color: blackColor,\n maxWidth: 490,\n });\n yPosition -= 4;\n };\n\n // ===== HEADER =====\n page.drawText(\"CAMPAIGN EXECUTION BRIEF\", {\n x: leftMargin,\n y: yPosition,\n size: 22,\n font: helveticaBold,\n color: blueColor,\n });\n yPosition -= 28;\n\n page.drawText(clientData.businessName.toUpperCase(), {\n x: leftMargin,\n y: yPosition,\n size: 18,\n font: helveticaBold,\n color: blackColor,\n });\n yPosition -= 22;\n\n // Form submission date\n const submittedDate = new Date(clientData.submittedAt);\n page.drawText(\n `Form Submitted: ${submittedDate.toLocaleDateString()}`,\n {\n x: leftMargin,\n y: yPosition,\n size: 10,\n font: helvetica,\n color: grayColor,\n },\n );\n yPosition -= 16;\n\n // Meeting date\n const meetingDisplay = formatMeetingDate(clientData.meetingScheduled);\n page.drawText(`ONBOARDING MEETING: ${meetingDisplay}`, {\n x: leftMargin,\n y: yPosition,\n size: 11,\n font: helveticaBold,\n color: meetingDisplay === \"Not yet scheduled\" ? grayColor : blueColor,\n });\n yPosition -= 25;\n\n // ===== CLIENT CONTACT (MOVED TO TOP) =====\n drawHeader(\"CLIENT CONTACT\");\n if (clientData.website) drawBullet(`Website: ${clientData.website}`);\n if (clientData.industry) drawBullet(`Industry: ${clientData.industry}`);\n if (clientData.primaryContactName) {\n drawBullet(\n `Primary: ${clientData.primaryContactName} (${\n clientData.primaryContactRole || \"Owner\"\n })`,\n );\n }\n if (clientData.primaryContactEmail) {\n drawBullet(`Email: ${clientData.primaryContactEmail}`);\n }\n if (clientData.primaryContactPhone) {\n drawBullet(`Phone: ${clientData.primaryContactPhone}`);\n }\n if (\n clientData.businessPhone &&\n clientData.businessPhone !== clientData.primaryContactPhone\n ) {\n drawBullet(`Business Phone: ${clientData.businessPhone}`);\n }\n if (clientData.socialMediaProfiles) {\n drawBullet(`Social: ${clientData.socialMediaProfiles}`);\n }\n\n if (clientData.hoursOfOperation) {\n yPosition -= 5;\n drawSubheader(\"Hours of Operation\");\n drawText(clientData.hoursOfOperation, { size: 9, color: grayColor });\n yPosition -= 5;\n }\n yPosition -= 15;\n\n // Client Summary\n drawHeader(\"CLIENT SUMMARY\");\n drawText(processedData.executiveSummary || \"No summary provided\", {\n size: 11,\n });\n yPosition -= 15;\n\n // Key Insights\n if (processedData.keyInsights) {\n drawHeader(\"STRATEGIC INSIGHTS\");\n\n if (\n processedData.keyInsights.criticalPatterns &&\n processedData.keyInsights.criticalPatterns.length > 0\n ) {\n drawSubheader(\"Critical Patterns\");\n for (\n const pattern of ensureArray(processedData.keyInsights.criticalPatterns)\n ) {\n drawBullet(pattern);\n }\n yPosition -= 8;\n }\n\n if (\n processedData.keyInsights.contradictions &&\n processedData.keyInsights.contradictions.length > 0\n ) {\n drawSubheader(\"Contradictions to Address\");\n for (\n const contra of ensureArray(processedData.keyInsights.contradictions)\n ) {\n drawBullet(contra);\n }\n yPosition -= 8;\n }\n\n if (\n processedData.keyInsights.hiddenOpportunities &&\n processedData.keyInsights.hiddenOpportunities.length > 0\n ) {\n drawSubheader(\"Hidden Opportunities\");\n for (\n const opp of ensureArray(processedData.keyInsights.hiddenOpportunities)\n ) {\n drawBullet(opp);\n }\n yPosition -= 8;\n }\n yPosition -= 7;\n }\n\n // Key Stats\n drawHeader(\"KEY METRICS\");\n const stats = processedData.keyStats;\n if (stats.monthlyBudget) {\n drawBullet(`Monthly Ad Budget: ${stats.monthlyBudget}`);\n }\n if (stats.leadVolume) drawBullet(`Lead Volume: ${stats.leadVolume}`);\n if (stats.conversionRate) {\n drawBullet(`Conversion Rate: ${stats.conversionRate}`);\n }\n if (stats.avgJobValue) drawBullet(`Avg Job Value: ${stats.avgJobValue}`);\n if (stats.geography) drawBullet(`Geography: ${stats.geography}`);\n if (stats.timeline) drawBullet(`Launch Timeline: ${stats.timeline}`);\n if (stats.other && stats.other.length > 0) {\n for (const stat of ensureArray(stats.other)) {\n drawBullet(stat);\n }\n }\n yPosition -= 15;\n\n // Campaign Strategy\n drawHeader(\"CAMPAIGN STRATEGY\");\n\n drawSubheader(\"Strategic Analysis\");\n const strategy = processedData.campaignStrategy;\n if (strategy.primaryServices) {\n drawText(`Services: ${strategy.primaryServices}`);\n }\n if (strategy.targetAudience) drawText(`Audience: ${strategy.targetAudience}`);\n if (strategy.geographicFocus) {\n drawText(`Geography: ${strategy.geographicFocus}`);\n }\n if (strategy.recommendedApproach) {\n drawText(`Approach: ${strategy.recommendedApproach}`);\n }\n yPosition -= 10;\n\n drawSubheader(\"What Client Said\");\n drawClientQuote(\"Services to Promote\", clientData.servicesToPromote);\n drawClientQuote(\"Target Customer\", clientData.targetDemographics);\n drawClientQuote(\"Geographic Focus\", clientData.geographicTargeting);\n drawClientQuote(\"Customer Motivation\", clientData.customerMotivation);\n yPosition -= 5;\n\n if (strategy.messagingAngles && strategy.messagingAngles.length > 0) {\n drawSubheader(\"Messaging Angles\");\n for (const angle of ensureArray(strategy.messagingAngles)) {\n drawBullet(angle);\n }\n yPosition -= 15;\n }\n\n // Competitive Analysis\n if (processedData.competitiveAnalysis) {\n drawHeader(\"COMPETITIVE ANALYSIS\");\n const comp = processedData.competitiveAnalysis;\n\n drawSubheader(\"Strategic Analysis\");\n if (comp.positioning) drawText(`Market Position: ${comp.positioning}`);\n if (comp.adPositioning) drawText(`Ad Positioning: ${comp.adPositioning}`);\n if (comp.threats) drawText(`Threats: ${comp.threats}`);\n yPosition -= 8;\n\n drawSubheader(\"What Client Said\");\n drawClientQuote(\n \"How They Differentiate\",\n clientData.competitorDifferentiation,\n );\n drawClientQuote(\"Pricing Position\", clientData.pricingPosition);\n if (clientData.competitorNames) {\n drawClientQuote(\"Named Competitors\", clientData.competitorNames);\n }\n yPosition -= 8;\n\n if (comp.advantages && comp.advantages.length > 0) {\n drawSubheader(\"Competitive Advantages\");\n for (const adv of ensureArray(comp.advantages)) {\n drawBullet(adv);\n }\n yPosition -= 8;\n }\n yPosition -= 7;\n }\n\n // Messaging & Positioning\n if (processedData.messagingStrategy) {\n drawHeader(\"MESSAGING & POSITIONING\");\n const msg = processedData.messagingStrategy;\n\n drawSubheader(\"What Client Said\");\n drawClientQuote(\n \"One-Sentence Pitch\",\n msg.clientPitch || clientData.oneSentencePitch || \"Not provided\",\n );\n drawClientQuote(\n \"Top 3 Selling Points\",\n msg.clientSellingPoints || clientData.topSellingPoints,\n );\n drawClientQuote(\n \"Primary Offer\",\n msg.primaryOffer || clientData.primaryOffer,\n );\n yPosition -= 8;\n\n if (msg.coreValue) {\n drawSubheader(\"Strategic Value Proposition\");\n drawText(msg.coreValue);\n yPosition -= 8;\n }\n\n if (msg.hooks && msg.hooks.length > 0) {\n drawSubheader(\"Hooks & Angles to Test\");\n for (const hook of ensureArray(msg.hooks)) {\n drawBullet(hook);\n }\n yPosition -= 5;\n }\n\n if (msg.avoidSaying && msg.avoidSaying.length > 0) {\n drawSubheader(\"What NOT to Say\");\n for (const avoid of ensureArray(msg.avoidSaying)) {\n drawBullet(avoid);\n }\n yPosition -= 5;\n }\n yPosition -= 10;\n }\n\n // Creative Direction\n if (processedData.creativeDirection) {\n drawHeader(\"CREATIVE DIRECTION\");\n const creative = processedData.creativeDirection;\n\n if (creative.visualStyle) {\n drawSubheader(\"Visual Style\");\n drawText(creative.visualStyle);\n yPosition -= 8;\n }\n\n if (creative.customerMotivations) {\n drawSubheader(\"Customer Motivations to Address\");\n drawText(creative.customerMotivations);\n yPosition -= 8;\n }\n\n if (creative.keySellingPoints && creative.keySellingPoints.length > 0) {\n drawSubheader(\"Key Selling Points to Feature\");\n for (const point of ensureArray(creative.keySellingPoints)) {\n drawBullet(point);\n }\n yPosition -= 5;\n }\n\n if (creative.assetGaps && creative.assetGaps.length > 0) {\n drawSubheader(\"Asset Gaps to Fill\");\n for (const gap of ensureArray(creative.assetGaps)) {\n drawBullet(gap);\n }\n yPosition -= 5;\n }\n yPosition -= 10;\n }\n\n // Andromeda Creative Compliance\n if (processedData.andromedaCompliance) {\n drawHeader(\"ANDROMEDA CREATIVE COMPLIANCE\");\n const andromeda = processedData.andromedaCompliance;\n\n // Entity ID Risk Assessment\n if (andromeda.entityIdRiskAssessment) {\n const risk = andromeda.entityIdRiskAssessment;\n drawSubheader(\"Entity ID Risk Assessment\");\n if (risk.industryTraps) {\n drawText(risk.industryTraps);\n yPosition -= 8;\n }\n if (risk.similarityRisks && risk.similarityRisks.length > 0) {\n drawSubheader(\"Similarity Risks to Avoid\");\n for (const riskItem of ensureArray(risk.similarityRisks)) {\n drawBullet(riskItem);\n }\n yPosition -= 5;\n }\n if (risk.differentiationBaseline) {\n drawSubheader(\"Differentiation Baseline\");\n drawText(risk.differentiationBaseline);\n yPosition -= 8;\n }\n }\n\n // Vehicle Rotation Plan\n if (andromeda.vehicleRotationPlan) {\n const plan = andromeda.vehicleRotationPlan;\n\n if (plan.primary) {\n drawSubheader(\"Primary Vehicle: \" + (plan.primary.vehicle || \"\"));\n if (plan.primary.whyThisClient) {\n drawText(\"Why: \" + plan.primary.whyThisClient);\n yPosition -= 4;\n }\n if (plan.primary.personaAngle) {\n drawText(\"Persona/Angle: \" + plan.primary.personaAngle);\n yPosition -= 4;\n }\n if (plan.primary.visualFingerprint) {\n drawText(\"Visual Fingerprint: \" + plan.primary.visualFingerprint);\n yPosition -= 8;\n }\n }\n\n if (plan.secondary) {\n drawSubheader(\"Secondary Vehicle: \" + (plan.secondary.vehicle || \"\"));\n if (plan.secondary.whyThisClient) {\n drawText(\"Why: \" + plan.secondary.whyThisClient);\n yPosition -= 4;\n }\n if (plan.secondary.personaAngle) {\n drawText(\"Persona/Angle: \" + plan.secondary.personaAngle);\n yPosition -= 4;\n }\n if (plan.secondary.visualFingerprint) {\n drawText(\"Visual Fingerprint: \" + plan.secondary.visualFingerprint);\n yPosition -= 8;\n }\n }\n\n if (plan.tertiary) {\n drawSubheader(\"Tertiary Vehicle: \" + (plan.tertiary.vehicle || \"\"));\n if (plan.tertiary.whyThisClient) {\n drawText(\"Why: \" + plan.tertiary.whyThisClient);\n yPosition -= 4;\n }\n if (plan.tertiary.personaAngle) {\n drawText(\"Persona/Angle: \" + plan.tertiary.personaAngle);\n yPosition -= 4;\n }\n if (plan.tertiary.visualFingerprint) {\n drawText(\"Visual Fingerprint: \" + plan.tertiary.visualFingerprint);\n yPosition -= 8;\n }\n }\n\n if (plan.additionalVehicles && plan.additionalVehicles.length > 0) {\n drawSubheader(\"Additional Vehicles to Test\");\n for (const v of ensureArray(plan.additionalVehicles)) {\n drawBullet(v);\n }\n yPosition -= 5;\n }\n }\n\n // Iteration Rules\n if (andromeda.iterationRules) {\n const rules = andromeda.iterationRules;\n if (rules.meaningfulIteration) {\n drawSubheader(\"What Counts as Meaningful Iteration\");\n drawText(rules.meaningfulIteration);\n yPosition -= 8;\n }\n if (rules.doNotIterate && rules.doNotIterate.length > 0) {\n drawSubheader(\"Do NOT Iterate This Way\");\n for (const item of ensureArray(rules.doNotIterate)) {\n drawBullet(item);\n }\n yPosition -= 5;\n }\n if (rules.winnerExpansionProcess) {\n drawSubheader(\"Winner Expansion Process\");\n drawText(rules.winnerExpansionProcess);\n yPosition -= 8;\n }\n }\n\n // Asset Requirements\n if (andromeda.assetRequirements) {\n const assets = andromeda.assetRequirements;\n if (assets.fromClient && assets.fromClient.length > 0) {\n drawSubheader(\"Assets Needed from Client\");\n for (const asset of ensureArray(assets.fromClient)) {\n drawBullet(asset);\n }\n yPosition -= 5;\n }\n if (assets.toCreate && assets.toCreate.length > 0) {\n drawSubheader(\"Assets Team Must Create\");\n for (const asset of ensureArray(assets.toCreate)) {\n drawBullet(asset);\n }\n yPosition -= 5;\n }\n if (assets.priorityOrder) {\n drawSubheader(\"Asset Priority\");\n drawText(assets.priorityOrder);\n yPosition -= 8;\n }\n }\n\n yPosition -= 10;\n }\n\n // Media Buying\n if (processedData.mediaBuyingGuidance) {\n drawHeader(\"MEDIA BUYING GUIDANCE\");\n const media = processedData.mediaBuyingGuidance;\n\n if (media.demographics) {\n drawSubheader(\"Target Demographics\");\n drawText(media.demographics);\n yPosition -= 8;\n }\n\n if (media.geographicTargeting) {\n drawSubheader(\"Geographic Targeting\");\n drawText(media.geographicTargeting);\n yPosition -= 8;\n }\n\n if (media.channelPriorities) {\n drawSubheader(\"Channel Strategy\");\n drawText(media.channelPriorities);\n yPosition -= 8;\n }\n\n if (media.budgetAllocation) {\n drawSubheader(\"Budget Allocation\");\n drawText(media.budgetAllocation);\n yPosition -= 8;\n }\n\n if (media.timingConsiderations) {\n drawSubheader(\"Timing & Seasonality\");\n drawText(media.timingConsiderations);\n yPosition -= 8;\n }\n yPosition -= 10;\n }\n\n // Operational Readiness\n if (processedData.operationalReadiness) {\n drawHeader(\"OPERATIONAL READINESS\");\n const ops = processedData.operationalReadiness;\n\n if (ops.strengths && ops.strengths.length > 0) {\n drawSubheader(\"Client Strengths\");\n for (const strength of ensureArray(ops.strengths)) {\n drawBullet(strength);\n }\n yPosition -= 8;\n }\n\n if (ops.criticalGaps && ops.criticalGaps.length > 0) {\n drawSubheader(\"Critical Gaps\");\n for (const gap of ensureArray(ops.criticalGaps)) {\n drawBullet(gap);\n }\n yPosition -= 8;\n }\n\n if (ops.infrastructureIssues && ops.infrastructureIssues.length > 0) {\n drawSubheader(\"Infrastructure Issues\");\n for (const issue of ensureArray(ops.infrastructureIssues)) {\n drawBullet(issue);\n }\n yPosition -= 8;\n }\n yPosition -= 10;\n }\n\n // Quick Wins\n if (processedData.quickWins && processedData.quickWins.length > 0) {\n drawHeader(\"QUICK WINS\");\n for (const win of ensureArray(processedData.quickWins)) {\n drawBullet(win);\n }\n yPosition -= 15;\n }\n\n // Clarification Needed\n if (\n processedData.clarificationNeeded &&\n processedData.clarificationNeeded.length > 0\n ) {\n drawHeader(\"NEEDS CLARIFICATION\");\n for (const item of ensureArray(processedData.clarificationNeeded)) {\n drawBullet(item);\n }\n yPosition -= 15;\n }\n\n // Additional Context\n drawHeader(\"ADDITIONAL CLIENT CONTEXT\");\n\n if (clientData.salesProcessSteps) {\n drawSubheader(\"Their Sales Process\");\n drawText(clientData.salesProcessSteps);\n yPosition -= 8;\n }\n\n if (clientData.seasonalPatterns) {\n drawSubheader(\"Seasonal Patterns\");\n drawText(clientData.seasonalPatterns);\n yPosition -= 8;\n }\n\n if (clientData.pastMarketingAttempts) {\n drawSubheader(\"Past Marketing Attempts\");\n drawText(clientData.pastMarketingAttempts);\n yPosition -= 8;\n }\n\n // Footer\n const pages = pdfDoc.getPages();\n for (let i = 0; i < pages.length; i++) {\n const p = pages[i];\n p.drawText(`VUEPOINT | ${clientData.businessName} | Execution Brief`, {\n x: leftMargin,\n y: 30,\n size: 8,\n font: helvetica,\n color: grayColor,\n });\n p.drawText(`Page ${i + 1} of ${pages.length}`, {\n x: 520,\n y: 30,\n size: 8,\n font: helvetica,\n color: grayColor,\n });\n }\n\n return await pdfDoc.save();\n}\n// PDF 2: ACCOUNT MANAGER PREP - (Same structure as execution brief)\n\nasync function generateManagerPrep(\n clientData: ClientData,\n processedData: ProcessedData,\n): Promise {\n const pdfDoc = await PDFDocument.create();\n const helvetica = await pdfDoc.embedFont(StandardFonts.Helvetica);\n const helveticaBold = await pdfDoc.embedFont(StandardFonts.HelveticaBold);\n const helveticaItalic = await pdfDoc.embedFont(\n StandardFonts.HelveticaOblique,\n );\n\n const { r, g, b } = CONFIG.vuepointBlue;\n const blueColor = rgb(r, g, b);\n const blackColor = rgb(0, 0, 0);\n const grayColor = rgb(0.4, 0.4, 0.4);\n const redColor = rgb(0.8, 0.2, 0.2);\n\n let page = pdfDoc.addPage([612, 792]);\n let yPosition = 750;\n const leftMargin = 50;\n const lineHeight = 14;\n\n const checkPageBreak = (neededSpace: number) => {\n if (yPosition < neededSpace + 50) {\n page = pdfDoc.addPage([612, 792]);\n yPosition = 750;\n }\n };\n\n const drawText = (text: string, options: {\n x?: number;\n size?: number;\n font?: any;\n color?: any;\n maxWidth?: number;\n } = {}) => {\n if (!text) return;\n\n const {\n x = leftMargin,\n size = 10,\n font = helvetica,\n color = blackColor,\n maxWidth = 500,\n } = options;\n\n const words = text.split(\" \");\n let line = \"\";\n const lines: string[] = [];\n\n for (const word of words) {\n const testLine = line + (line ? \" \" : \"\") + word;\n const width = font.widthOfTextAtSize(testLine, size);\n if (width > maxWidth && line) {\n lines.push(line);\n line = word;\n } else {\n line = testLine;\n }\n }\n if (line) lines.push(line);\n\n for (const l of lines) {\n checkPageBreak(lineHeight);\n page.drawText(l, { x, y: yPosition, size, font, color });\n yPosition -= lineHeight;\n }\n };\n\n const drawHeader = (text: string) => {\n checkPageBreak(30);\n yPosition -= 10;\n page.drawText(text, {\n x: leftMargin,\n y: yPosition,\n size: 12,\n font: helveticaBold,\n color: blueColor,\n });\n yPosition -= 18;\n };\n\n const drawSubheader = (text: string) => {\n checkPageBreak(20);\n yPosition -= 3;\n page.drawText(text, {\n x: leftMargin,\n y: yPosition,\n size: 10,\n font: helveticaBold,\n color: blackColor,\n });\n yPosition -= 14;\n };\n\n const drawBullet = (text: string, color = blackColor) => {\n if (!text) return;\n checkPageBreak(lineHeight);\n page.drawText(\"•\", {\n x: leftMargin,\n y: yPosition,\n size: 10,\n font: helvetica,\n color,\n });\n drawText(text, { x: leftMargin + 15, maxWidth: 485, color });\n };\n\n const drawCheckbox = (text: string) => {\n if (!text) return;\n checkPageBreak(lineHeight);\n page.drawText(\"[ ]\", {\n x: leftMargin,\n y: yPosition,\n size: 10,\n font: helvetica,\n });\n drawText(text, { x: leftMargin + 20, maxWidth: 480 });\n };\n\n const drawClientQuote = (label: string, text: string) => {\n if (!text || text === \"\") return;\n checkPageBreak(lineHeight * 2);\n page.drawText(`${label}:`, {\n x: leftMargin,\n y: yPosition,\n size: 9,\n font: helveticaBold,\n color: grayColor,\n });\n yPosition -= 12;\n drawText(`\"${text}\"`, {\n size: 9,\n font: helveticaItalic,\n maxWidth: 490,\n });\n yPosition -= 4;\n };\n\n // HEADER\n page.drawText(\"ACCOUNT MANAGER PREP\", {\n x: leftMargin,\n y: yPosition,\n size: 20,\n font: helveticaBold,\n color: blueColor,\n });\n yPosition -= 25;\n\n page.drawText(clientData.businessName, {\n x: leftMargin,\n y: yPosition,\n size: 16,\n font: helveticaBold,\n color: blackColor,\n });\n yPosition -= 18;\n\n const submittedDate = new Date(clientData.submittedAt);\n page.drawText(\n `Form Submitted: ${submittedDate.toLocaleDateString()}`,\n {\n x: leftMargin,\n y: yPosition,\n size: 10,\n font: helvetica,\n color: grayColor,\n },\n );\n yPosition -= 14;\n\n const meetingDisplay = formatMeetingDate(clientData.meetingScheduled);\n page.drawText(`KICKOFF MEETING: ${meetingDisplay}`, {\n x: leftMargin,\n y: yPosition,\n size: 10,\n font: helveticaBold,\n color: meetingDisplay === \"Not yet scheduled\" ? grayColor : blueColor,\n });\n yPosition -= 25;\n\n // Quick Reference\n drawHeader(\"QUICK REFERENCE\");\n if (clientData.primaryContactName) {\n drawText(\n `Contact: ${clientData.primaryContactName} (${\n clientData.primaryContactRole || \"Owner\"\n })`,\n );\n }\n if (clientData.primaryContactPhone && clientData.primaryContactEmail) {\n drawText(\n `Phone: ${clientData.primaryContactPhone} | Email: ${clientData.primaryContactEmail}`,\n );\n }\n if (processedData.keyStats) {\n drawText(\n `Budget: ${\n processedData.keyStats.monthlyBudget || \"Not specified\"\n } | Timeline: ${processedData.keyStats.timeline || \"Not specified\"}`,\n );\n }\n yPosition -= 10;\n\n drawHeader(\"THE SITUATION\");\n drawText(processedData.executiveSummary || \"No summary provided\", {\n size: 10,\n });\n yPosition -= 10;\n\n if (processedData.keyInsights) {\n drawHeader(\"STRATEGIC INSIGHTS\");\n\n if (\n processedData.keyInsights.strategicImplications &&\n processedData.keyInsights.strategicImplications.length > 0\n ) {\n drawSubheader(\"Key Implications\");\n for (\n const imp of ensureArray(\n processedData.keyInsights.strategicImplications,\n )\n ) {\n drawBullet(imp);\n }\n yPosition -= 8;\n }\n\n if (\n processedData.keyInsights.contradictions &&\n processedData.keyInsights.contradictions.length > 0\n ) {\n drawSubheader(\"Contradictions to Address\");\n for (\n const contra of ensureArray(processedData.keyInsights.contradictions)\n ) {\n drawBullet(contra, redColor);\n }\n yPosition -= 8;\n }\n }\n\n if (\n processedData.operationalReadiness?.criticalGaps &&\n processedData.operationalReadiness.criticalGaps.length > 0\n ) {\n drawHeader(\"CRITICAL GAPS & CONCERNS\");\n for (\n const gap of ensureArray(processedData.operationalReadiness.criticalGaps)\n ) {\n drawBullet(gap, redColor);\n }\n yPosition -= 10;\n }\n\n const prep = processedData.accountManagerPrep;\n\n if (prep.questionsToAsk && prep.questionsToAsk.length > 0) {\n drawHeader(\"QUESTIONS TO DIG DEEPER\");\n for (const q of ensureArray(prep.questionsToAsk)) {\n drawBullet(q);\n }\n yPosition -= 10;\n }\n\n if (\n processedData.clarificationNeeded &&\n processedData.clarificationNeeded.length > 0\n ) {\n drawHeader(\"MUST CLARIFY BEFORE LAUNCH\");\n for (const item of ensureArray(processedData.clarificationNeeded)) {\n drawBullet(item, redColor);\n }\n yPosition -= 10;\n }\n\n if (prep.topicsToClarify && prep.topicsToClarify.length > 0) {\n drawHeader(\"ADDITIONAL TOPICS TO CLARIFY\");\n for (const topic of ensureArray(prep.topicsToClarify)) {\n drawBullet(topic);\n }\n yPosition -= 10;\n }\n\n drawHeader(\"CLIENT'S WORDS (KEY CONTEXT)\");\n drawClientQuote(\n \"One-Sentence Pitch\",\n clientData.oneSentencePitch || \"Not provided\",\n );\n drawClientQuote(\"Top Selling Points\", clientData.topSellingPoints);\n drawClientQuote(\n \"How They Differentiate\",\n clientData.competitorDifferentiation,\n );\n drawClientQuote(\"Services to Promote\", clientData.servicesToPromote);\n drawClientQuote(\"Customer Motivation\", clientData.customerMotivation);\n yPosition -= 10;\n\n if (prep.assetsToCollect && prep.assetsToCollect.length > 0) {\n drawHeader(\"ASSETS TO COLLECT\");\n for (const asset of ensureArray(prep.assetsToCollect)) {\n drawCheckbox(asset);\n }\n yPosition -= 10;\n }\n\n if (prep.potentialLandmines && prep.potentialLandmines.length > 0) {\n drawHeader(\"POTENTIAL LANDMINES\");\n for (const landmine of ensureArray(prep.potentialLandmines)) {\n drawBullet(landmine, redColor);\n }\n yPosition -= 10;\n }\n\n if (prep.talkingPoints && prep.talkingPoints.length > 0) {\n drawHeader(\"RECOMMENDED TALKING POINTS\");\n for (const point of ensureArray(prep.talkingPoints)) {\n drawBullet(point);\n }\n yPosition -= 10;\n }\n\n if (\n processedData.operationalReadiness?.strengths &&\n processedData.operationalReadiness.strengths.length > 0\n ) {\n drawHeader(\"STRENGTHS TO ACKNOWLEDGE\");\n for (\n const strength of ensureArray(\n processedData.operationalReadiness.strengths,\n ).slice(0, 3)\n ) {\n drawBullet(strength);\n }\n }\n\n // Footer\n const pages = pdfDoc.getPages();\n for (let i = 0; i < pages.length; i++) {\n const p = pages[i];\n p.drawText(`VUEPOINT | ${clientData.businessName} | AM Prep`, {\n x: leftMargin,\n y: 30,\n size: 8,\n font: helvetica,\n color: grayColor,\n });\n p.drawText(`Page ${i + 1} of ${pages.length}`, {\n x: 520,\n y: 30,\n size: 8,\n font: helvetica,\n color: grayColor,\n });\n }\n\n return await pdfDoc.save();\n}\n// PDF 3: QUESTIONNAIRE - ALL QUESTIONS & ANSWERS\n\nasync function generateQuestionnaire(\n clientData: ClientData,\n): Promise {\n const pdfDoc = await PDFDocument.create();\n const helvetica = await pdfDoc.embedFont(StandardFonts.Helvetica);\n const helveticaBold = await pdfDoc.embedFont(StandardFonts.HelveticaBold);\n\n const { r, g, b } = CONFIG.vuepointBlue;\n const blueColor = rgb(r, g, b);\n const blackColor = rgb(0, 0, 0);\n const grayColor = rgb(0.4, 0.4, 0.4);\n\n let page = pdfDoc.addPage([612, 792]);\n let yPosition = 750;\n const leftMargin = 50;\n const lineHeight = 14;\n\n const checkPageBreak = (neededSpace: number) => {\n if (yPosition < neededSpace + 50) {\n page = pdfDoc.addPage([612, 792]);\n yPosition = 750;\n }\n };\n\n const drawText = (text: string, options: {\n x?: number;\n size?: number;\n font?: any;\n color?: any;\n maxWidth?: number;\n } = {}) => {\n if (!text) return;\n\n const {\n x = leftMargin,\n size = 10,\n font = helvetica,\n color = blackColor,\n maxWidth = 500,\n } = options;\n\n const words = text.split(\" \");\n let line = \"\";\n const lines: string[] = [];\n\n for (const word of words) {\n const testLine = line + (line ? \" \" : \"\") + word;\n const width = font.widthOfTextAtSize(testLine, size);\n if (width > maxWidth && line) {\n lines.push(line);\n line = word;\n } else {\n line = testLine;\n }\n }\n if (line) lines.push(line);\n\n for (const l of lines) {\n checkPageBreak(lineHeight);\n page.drawText(l, { x, y: yPosition, size, font, color });\n yPosition -= lineHeight;\n }\n };\n\n const drawHeader = (text: string) => {\n checkPageBreak(30);\n yPosition -= 10;\n page.drawText(text, {\n x: leftMargin,\n y: yPosition,\n size: 12,\n font: helveticaBold,\n color: blueColor,\n });\n yPosition -= 18;\n };\n\n const drawQuestion = (number: string, question: string, answer: string) => {\n if (!answer) return; // Skip unanswered questions\n\n checkPageBreak(lineHeight * 3);\n\n // Question number and text\n page.drawText(number, {\n x: leftMargin,\n y: yPosition,\n size: 9,\n font: helveticaBold,\n color: blueColor,\n });\n yPosition -= 12;\n\n drawText(question, { size: 9, font: helveticaBold, maxWidth: 490 });\n yPosition -= 4;\n\n // Answer\n drawText(answer, { size: 9, color: grayColor, maxWidth: 490 });\n yPosition -= 10;\n };\n\n // HEADER\n page.drawText(\"CLIENT ONBOARDING QUESTIONNAIRE\", {\n x: leftMargin,\n y: yPosition,\n size: 18,\n font: helveticaBold,\n color: blueColor,\n });\n yPosition -= 25;\n\n page.drawText(clientData.businessName, {\n x: leftMargin,\n y: yPosition,\n size: 14,\n font: helveticaBold,\n color: blackColor,\n });\n yPosition -= 20;\n\n const submittedDate = new Date(clientData.submittedAt);\n page.drawText(\n `Submitted: ${submittedDate.toLocaleDateString()}`,\n {\n x: leftMargin,\n y: yPosition,\n size: 10,\n font: helvetica,\n color: grayColor,\n },\n );\n yPosition -= 25;\n\n // BUSINESS INFORMATION\n drawHeader(\"BUSINESS INFORMATION\");\n drawQuestion(\"\", \"Business Name\", clientData.businessName);\n drawQuestion(\"\", \"Industry\", clientData.industry);\n drawQuestion(\"\", \"Website\", clientData.website);\n drawQuestion(\"\", \"Business Phone\", clientData.businessPhone);\n if (clientData.hoursOfOperation) {\n drawQuestion(\"\", \"Hours of Operation\", clientData.hoursOfOperation);\n }\n yPosition -= 10;\n\n // CONTACT INFORMATION\n drawHeader(\"PRIMARY CONTACT\");\n drawQuestion(\"\", \"Name\", clientData.primaryContactName);\n drawQuestion(\"\", \"Role/Title\", clientData.primaryContactRole);\n drawQuestion(\"\", \"Email\", clientData.primaryContactEmail);\n drawQuestion(\"\", \"Phone\", clientData.primaryContactPhone);\n yPosition -= 10;\n\n if (clientData.secondaryContactName) {\n drawHeader(\"SECONDARY CONTACT\");\n drawQuestion(\"\", \"Name\", clientData.secondaryContactName);\n drawQuestion(\"\", \"Role/Title\", clientData.secondaryContactRole);\n drawQuestion(\"\", \"Email\", clientData.secondaryContactEmail);\n drawQuestion(\"\", \"Phone\", clientData.secondaryContactPhone);\n yPosition -= 10;\n }\n\n // PILLAR 1: LEAD GENERATION\n drawHeader(\"PILLAR 1: LEAD GENERATION\");\n drawQuestion(\n \"1\",\n \"Approximately how many leads does your business generate per month?\",\n clientData.leadVolume,\n );\n if (clientData.leadSources.length > 0) {\n drawQuestion(\n \"2\",\n \"Which marketing channels are you currently using?\",\n clientData.leadSources.join(\", \"),\n );\n }\n drawQuestion(\n \"3\",\n \"Do you track which marketing source each lead comes from?\",\n clientData.leadSourceTracking,\n );\n drawQuestion(\n \"4\",\n \"Do you know your average cost per lead (CPL)?\",\n clientData.costPerLeadAwareness,\n );\n drawQuestion(\n \"5\",\n \"What is your committed monthly ad spend budget?\",\n clientData.monthlyAdBudget,\n );\n if (clientData.leadQualityRating > 0) {\n drawQuestion(\n \"6\",\n \"How would you rate the overall quality of leads?\",\n `${clientData.leadQualityRating}/10`,\n );\n }\n drawQuestion(\n \"6.1\",\n \"Which lead source gives you the HIGHEST quality leads?\",\n clientData.bestLeadSource,\n );\n drawQuestion(\n \"7\",\n \"How predictable is your lead flow month-to-month?\",\n clientData.leadPredictability,\n );\n drawQuestion(\n \"8\",\n \"Can you say which marketing channel gives you the best ROI?\",\n clientData.roiTracking,\n );\n drawQuestion(\n \"8.1\",\n \"Which marketing channel gives you the best ROI?\",\n clientData.bestRoiChannel,\n );\n drawQuestion(\n \"9\",\n \"What percentage of your leads come from referrals?\",\n clientData.referralRate,\n );\n drawQuestion(\n \"10\",\n \"How many new customers do you acquire per month?\",\n clientData.newCustomersPerMonth,\n );\n drawQuestion(\n \"11\",\n \"Have you tried other marketing channels that didn't work?\",\n clientData.pastMarketingAttempts,\n );\n drawQuestion(\n \"12\",\n \"Does your business have seasonal patterns?\",\n clientData.seasonalPatterns,\n );\n yPosition -= 10;\n\n // PILLAR 2: LEAD CAPTURE & INFRASTRUCTURE\n drawHeader(\"PILLAR 2: LEAD CAPTURE & INFRASTRUCTURE\");\n drawQuestion(\"1\", \"What CRM system do you use?\", clientData.crmUsage);\n drawQuestion(\n \"2\",\n \"How consistently does your team use the CRM?\",\n clientData.crmConsistency,\n );\n drawQuestion(\"3\", \"Social media profiles\", clientData.socialMediaProfiles);\n drawQuestion(\n \"4\",\n \"Do you have brand guidelines or assets?\",\n clientData.brandAssets,\n );\n drawQuestion(\n \"5\",\n \"Do you have an email/phone list of past customers?\",\n clientData.customerList,\n );\n drawQuestion(\n \"7\",\n \"Do you have dedicated landing pages?\",\n clientData.landingPageUsage,\n );\n if (clientData.contactMethods.length > 0) {\n drawQuestion(\n \"8\",\n \"How do leads typically contact you?\",\n clientData.contactMethods.join(\", \"),\n );\n }\n drawQuestion(\"9\", \"Do you use call tracking?\", clientData.callTracking);\n drawQuestion(\n \"10\",\n \"Do you have marketing automation in place?\",\n clientData.marketingAutomation,\n );\n drawQuestion(\n \"11\",\n \"Can you easily access and review your lead data?\",\n clientData.dataAccessibility,\n );\n drawQuestion(\n \"12\",\n \"Do your marketing tools integrate?\",\n clientData.integrationQuality,\n );\n yPosition -= 10;\n\n // PILLAR 3: SPEED-TO-LEAD\n drawHeader(\"PILLAR 3: SPEED-TO-LEAD\");\n drawQuestion(\n \"1\",\n \"How quickly do you respond to a new lead during business hours?\",\n clientData.averageResponseTime,\n );\n drawQuestion(\n \"2\",\n \"What is your PRIMARY method for first contact?\",\n clientData.initialContactMethod,\n );\n drawQuestion(\n \"3\",\n \"What happens when a lead comes in outside of business hours?\",\n clientData.afterHoursProcess,\n );\n drawQuestion(\n \"4\",\n \"What percentage of new leads do you successfully make contact with?\",\n clientData.contactSuccessRate,\n );\n drawQuestion(\n \"5\",\n \"How are new leads assigned to your sales team?\",\n clientData.leadAssignment,\n );\n drawQuestion(\n \"6\",\n \"Do you track and measure response time to new leads?\",\n clientData.responseTimeTracking,\n );\n drawQuestion(\n \"7\",\n \"Do you record calls for quality assurance?\",\n clientData.callRecording,\n );\n yPosition -= 10;\n\n // PILLAR 4: LEAD NURTURING\n drawHeader(\"PILLAR 4: LEAD NURTURING\");\n drawQuestion(\n \"1\",\n \"How many times do you attempt to contact a new lead?\",\n clientData.followUpAttempts,\n );\n drawQuestion(\n \"2\",\n \"Over what period of time do you follow up?\",\n clientData.followUpDuration,\n );\n if (clientData.followUpChannels.length > 0) {\n drawQuestion(\n \"3\",\n \"Which channels do you use for follow-up?\",\n clientData.followUpChannels.join(\", \"),\n );\n }\n drawQuestion(\n \"4\",\n \"Do you have automated follow-up sequences?\",\n clientData.automatedFollowUp,\n );\n if (clientData.followUpContent.length > 0) {\n drawQuestion(\n \"5\",\n \"What type of content do you send during follow-up?\",\n clientData.followUpContent.join(\", \"),\n );\n }\n drawQuestion(\n \"6\",\n \"Do you have a process for re-engaging cold leads?\",\n clientData.coldLeadReengagement,\n );\n drawQuestion(\n \"7\",\n \"Do you know when most leads go silent?\",\n clientData.followUpDropOff,\n );\n if (clientData.followUpConsistency > 0) {\n drawQuestion(\n \"8\",\n \"How would you rate your team's follow-up consistency?\",\n `${clientData.followUpConsistency}/10`,\n );\n }\n yPosition -= 10;\n\n // PILLAR 5: SALES PROCESS\n drawHeader(\"PILLAR 5: SALES PROCESS\");\n drawQuestion(\n \"1\",\n \"How clearly defined is your sales process?\",\n clientData.salesProcessDefined,\n );\n drawQuestion(\n \"1.1\",\n \"Walk us through the key steps in your sales process\",\n clientData.salesProcessSteps,\n );\n drawQuestion(\n \"2\",\n \"How long does it take from first contact to closed sale?\",\n clientData.salesCycleLength,\n );\n drawQuestion(\n \"3\",\n \"What percentage of leads become booked appointments?\",\n clientData.leadToAppointment,\n );\n drawQuestion(\n \"4\",\n \"What percentage of appointments convert into paying customers?\",\n clientData.appointmentConversion,\n );\n drawQuestion(\n \"5\",\n \"What percentage of leads ultimately become paying customers?\",\n clientData.overallConversionRate,\n );\n if (clientData.commonObjections.length > 0) {\n drawQuestion(\n \"6\",\n \"Most common objections or reasons prospects don't move forward\",\n clientData.commonObjections.join(\", \"),\n );\n }\n drawQuestion(\n \"7\",\n \"Who handles sales in your business?\",\n clientData.salesOwnership,\n );\n drawQuestion(\n \"8\",\n \"Do you provide ongoing sales training?\",\n clientData.salesTraining,\n );\n drawQuestion(\n \"9\",\n \"What makes a GOOD lead vs. a BAD lead?\",\n clientData.leadQualificationCriteria,\n );\n yPosition -= 10;\n\n // PILLAR 6: OFFER & MARKET POSITION\n drawHeader(\"PILLAR 6: OFFER & MARKET POSITION\");\n drawQuestion(\n \"1\",\n \"How clearly can you articulate what you offer?\",\n clientData.offerClarity,\n );\n drawQuestion(\n \"1.1\",\n \"State your one-sentence pitch\",\n clientData.oneSentencePitch,\n );\n drawQuestion(\n \"2\",\n \"What is your primary offer or promotion?\",\n clientData.primaryOffer,\n );\n drawQuestion(\n \"3\",\n \"What makes your business different from competitors?\",\n clientData.competitorDifferentiation,\n );\n drawQuestion(\n \"4\",\n \"How would you describe your pricing?\",\n clientData.pricingPosition,\n );\n if (clientData.riskReducers.length > 0) {\n drawQuestion(\n \"5\",\n \"What risk reducers do you offer?\",\n clientData.riskReducers.join(\", \"),\n );\n }\n drawQuestion(\n \"6\",\n \"Do you have a system to collect reviews?\",\n clientData.reviewStrategy,\n );\n drawQuestion(\n \"7\",\n \"Do you document and showcase results?\",\n clientData.resultShowcase,\n );\n drawQuestion(\n \"8\",\n \"Can you clearly describe your ideal customer?\",\n clientData.idealCustomerClarity,\n );\n if (clientData.competitiveLandscape > 0) {\n drawQuestion(\n \"9\",\n \"How well do you understand your competitive landscape?\",\n `${clientData.competitiveLandscape}/10`,\n );\n }\n drawQuestion(\n \"9.1\",\n \"Name 2-3 of your main competitors\",\n clientData.competitorNames,\n );\n drawQuestion(\n \"10\",\n \"Is your messaging consistent across platforms?\",\n clientData.messagingConsistency,\n );\n drawQuestion(\n \"11\",\n \"What are your top 3 selling points?\",\n clientData.topSellingPoints,\n );\n drawQuestion(\n \"12\",\n \"Which services do you want to generate leads for?\",\n clientData.servicesToPromote,\n );\n yPosition -= 10;\n\n // PILLAR 7: REVENUE METRICS\n drawHeader(\"PILLAR 7: REVENUE METRICS\");\n drawQuestion(\n \"1\",\n \"What is your average revenue per customer?\",\n clientData.averageRevenue,\n );\n drawQuestion(\n \"2\",\n \"Do you know the lifetime value (LTV) of a customer?\",\n clientData.lifetimeValue,\n );\n drawQuestion(\n \"3\",\n \"What is your approximate current monthly revenue?\",\n clientData.currentRevenue,\n );\n drawQuestion(\n \"4\",\n \"How would you describe your revenue trend?\",\n clientData.revenueTrend,\n );\n drawQuestion(\n \"5\",\n \"What are your approximate gross profit margins?\",\n clientData.profitMargin,\n );\n drawQuestion(\n \"6\",\n \"How predictable is your monthly revenue?\",\n clientData.revenuePredictability,\n );\n drawQuestion(\n \"7\",\n \"Do you know your average customer acquisition cost (CAC)?\",\n clientData.customerAcquisitionCost,\n );\n yPosition -= 10;\n\n // PILLAR 8: GROWTH GOALS\n drawHeader(\"PILLAR 8: GROWTH GOALS\");\n drawQuestion(\n \"1\",\n \"What is your primary business goal for the next 90 days?\",\n clientData.ninetyDayGoal,\n );\n drawQuestion(\n \"2\",\n \"What would you like your monthly revenue to be 12 months from now?\",\n clientData.revenueTarget,\n );\n drawQuestion(\n \"3\",\n \"What is the #1 thing currently holding your business back?\",\n clientData.growthConstraint,\n );\n drawQuestion(\n \"4\",\n \"If you suddenly had 50% more customers, could you handle it?\",\n clientData.capacityToScale,\n );\n drawQuestion(\n \"5\",\n \"How much are you comfortable investing per month?\",\n clientData.marketingInvestmentComfort,\n );\n if (clientData.systemsToImprove.length > 0) {\n drawQuestion(\n \"6\",\n \"What systems or processes do you need to build or improve?\",\n clientData.systemsToImprove.join(\", \"),\n );\n }\n drawQuestion(\n \"7\",\n \"What are customers trying to accomplish?\",\n clientData.customerMotivation,\n );\n drawQuestion(\n \"8\",\n \"Describe your ideal target customer\",\n clientData.targetDemographics,\n );\n drawQuestion(\n \"9\",\n \"What is the geographic range where you want leads?\",\n clientData.geographicTargeting,\n );\n\n // Footer\n const pages = pdfDoc.getPages();\n for (let i = 0; i < pages.length; i++) {\n const p = pages[i];\n p.drawText(`VUEPOINT | ${clientData.businessName} | Questionnaire`, {\n x: leftMargin,\n y: 30,\n size: 8,\n font: helvetica,\n color: grayColor,\n });\n p.drawText(`Page ${i + 1} of ${pages.length}`, {\n x: 520,\n y: 30,\n size: 8,\n font: helvetica,\n color: grayColor,\n });\n }\n\n return await pdfDoc.save();\n}\n// SLACK POSTING - WITH 3 PDFs\n\nasync function postToSlack(\n clientData: ClientData,\n executionBrief: Uint8Array,\n managerPrep: Uint8Array,\n questionnaire: Uint8Array,\n): Promise {\n const webhookUrl = Deno.env.get(\"SLACK_WEBHOOK_URL\");\n const botToken = Deno.env.get(\"SLACK_BOT_TOKEN\");\n\n if (!webhookUrl) {\n throw new Error(\"SLACK_WEBHOOK_URL not configured\");\n }\n\n const cleanName = clientData.businessName\n .replace(/[^a-zA-Z0-9]/g, \"_\")\n .replace(/_+/g, \"_\")\n .substring(0, 30);\n\n const message = {\n blocks: [\n {\n type: \"header\",\n text: {\n type: \"plain_text\",\n text: `New Client: ${clientData.businessName}`,\n emoji: true,\n },\n },\n {\n type: \"section\",\n fields: [\n {\n type: \"mrkdwn\",\n text: `*Contact:*\\n${\n clientData.primaryContactName || \"Not provided\"\n }`,\n },\n {\n type: \"mrkdwn\",\n text: `*Role:*\\n${clientData.primaryContactRole || \"Not provided\"}`,\n },\n {\n type: \"mrkdwn\",\n text: `*Budget:*\\n${clientData.monthlyAdBudget || \"Not specified\"}`,\n },\n {\n type: \"mrkdwn\",\n text: `*Industry:*\\n${clientData.industry || \"Not specified\"}`,\n },\n ],\n },\n {\n type: \"section\",\n text: {\n type: \"mrkdwn\",\n text: `*Website:* ${clientData.website || \"Not provided\"}\\n*Phone:* ${\n clientData.primaryContactPhone || \"Not provided\"\n }\\n*Email:* ${clientData.primaryContactEmail || \"Not provided\"}`,\n },\n },\n {\n type: \"divider\",\n },\n ],\n };\n\n const response = await fetch(webhookUrl, {\n method: \"POST\",\n headers: { \"Content-Type\": \"application/json\" },\n body: JSON.stringify(message),\n });\n\n if (!response.ok) {\n throw new Error(`Slack webhook failed: ${response.status}`);\n }\n\n if (botToken) {\n const channelId = \"C0AAT3X7EG2\";\n\n await uploadFileToSlack(\n botToken,\n channelId,\n executionBrief,\n `${cleanName}_execution_brief.pdf`,\n `Execution Brief - ${clientData.businessName}`,\n );\n\n await uploadFileToSlack(\n botToken,\n channelId,\n managerPrep,\n `${cleanName}_manager_prep.pdf`,\n `Manager Prep - ${clientData.businessName}`,\n );\n\n await uploadFileToSlack(\n botToken,\n channelId,\n questionnaire,\n `${cleanName}_questionnaire.pdf`,\n `Questionnaire - ${clientData.businessName}`,\n );\n }\n}\n\nasync function uploadFileToSlack(\n botToken: string,\n channelId: string,\n fileData: Uint8Array,\n filename: string,\n title: string,\n): Promise {\n const getUrlResponse = await fetch(\n `https://slack.com/api/files.getUploadURLExternal?filename=${\n encodeURIComponent(filename)\n }&length=${fileData.length}`,\n {\n headers: {\n \"Authorization\": `Bearer ${botToken}`,\n },\n },\n );\n\n const urlData = await getUrlResponse.json();\n\n if (!urlData.ok) {\n console.error(`Failed to get upload URL for ${filename}:`, urlData.error);\n throw new Error(`Slack getUploadURLExternal failed: ${urlData.error}`);\n }\n\n const uploadResponse = await fetch(urlData.upload_url, {\n method: \"POST\",\n headers: {\n \"Content-Type\": \"application/octet-stream\",\n },\n body: fileData,\n });\n\n if (!uploadResponse.ok) {\n throw new Error(`File upload failed: ${uploadResponse.status}`);\n }\n\n const completeResponse = await fetch(\n \"https://slack.com/api/files.completeUploadExternal\",\n {\n method: \"POST\",\n headers: {\n \"Authorization\": `Bearer ${botToken}`,\n \"Content-Type\": \"application/json\",\n },\n body: JSON.stringify({\n files: [{ id: urlData.file_id, title: title }],\n channel_id: channelId,\n }),\n },\n );\n\n const completeData = await completeResponse.json();\n\n if (!completeData.ok) {\n console.error(\n `Failed to complete upload for ${filename}:`,\n completeData.error,\n );\n throw new Error(\n `Slack completeUploadExternal failed: ${completeData.error}`,\n );\n }\n\n console.log(`✅ Uploaded ${filename}`);\n}\n// TYPE DEFINITIONS\n\ninterface ClientData {\n businessName: string;\n industry: string;\n businessPhone: string;\n website: string;\n hoursOfOperation: string;\n meetingScheduled: string;\n meetingEnd: string;\n primaryContactName: string;\n primaryContactEmail: string;\n primaryContactPhone: string;\n primaryContactRole: string;\n secondaryContactName: string;\n secondaryContactEmail: string;\n secondaryContactPhone: string;\n secondaryContactRole: string;\n leadVolume: string;\n leadSources: string[];\n leadSourceTracking: string;\n leadFlowConsistency: string;\n monthlyAdBudget: string;\n costPerLeadAwareness: string;\n leadQualityRating: number;\n bestLeadSource: string;\n bestRoiChannel: string;\n roiTracking: string;\n leadPredictability: string;\n newCustomersPerMonth: string;\n referralRate: string;\n pastMarketingAttempts: string;\n seasonalPatterns: string;\n crmUsage: string;\n crmConsistency: string;\n socialMediaProfiles: string;\n brandAssets: string;\n customerList: string;\n landingPageUsage: string;\n contactMethods: string[];\n callTracking: string;\n marketingAutomation: string;\n dataAccessibility: string;\n integrationQuality: string;\n averageResponseTime: string;\n initialContactMethod: string;\n afterHoursProcess: string;\n contactSuccessRate: string;\n leadAssignment: string;\n responseTimeTracking: string;\n callRecording: string;\n followUpAttempts: string;\n followUpDuration: string;\n followUpChannels: string[];\n automatedFollowUp: string;\n followUpContent: string[];\n coldLeadReengagement: string;\n followUpDropOff: string;\n followUpConsistency: number;\n salesProcessDefined: string;\n salesProcessSteps: string;\n salesCycleLength: string;\n leadToAppointment: string;\n overallConversionRate: string;\n appointmentConversion: string;\n commonObjections: string[];\n salesOwnership: string;\n salesTraining: string;\n leadQualificationCriteria: string;\n offerClarity: string;\n oneSentencePitch: string;\n primaryOffer: string;\n competitorDifferentiation: string;\n pricingPosition: string;\n riskReducers: string[];\n reviewStrategy: string;\n resultShowcase: string;\n idealCustomerClarity: string;\n competitiveLandscape: number;\n competitorNames: string;\n messagingConsistency: string;\n topSellingPoints: string;\n servicesToPromote: string;\n averageRevenue: string;\n lifetimeValue: string;\n currentRevenue: string;\n revenueTrend: string;\n profitMargin: string;\n revenuePredictability: string;\n customerAcquisitionCost: string;\n ninetyDayGoal: string;\n revenueTarget: string;\n growthConstraint: string;\n capacityToScale: string;\n marketingInvestmentComfort: string;\n systemsToImprove: string[];\n customerMotivation: string;\n targetDemographics: string;\n geographicTargeting: string;\n submittedAt: string;\n formType: string;\n}\n\ninterface ProcessedData {\n executiveSummary: string;\n keyInsights?: {\n criticalPatterns: string[];\n contradictions: string[];\n hiddenOpportunities: string[];\n strategicImplications: string[];\n };\n keyStats: {\n monthlyBudget: string;\n leadVolume: string;\n conversionRate?: string;\n avgJobValue: string;\n geography: string;\n timeline: string;\n other: string[];\n };\n campaignStrategy: {\n primaryServices: string;\n targetAudience: string;\n messagingAngles: string[];\n geographicFocus: string;\n recommendedApproach: string;\n };\n competitiveAnalysis?: {\n competitors: string;\n advantages: string[];\n positioning: string;\n threats: string;\n adPositioning: string;\n };\n messagingStrategy?: {\n clientPitch?: string;\n clientSellingPoints?: string;\n clientDifferentiation?: string;\n primaryOffer?: string;\n coreValue: string;\n painPoints: string[];\n hooks: string[];\n avoidSaying: string[];\n };\n creativeDirection?: {\n visualStyle: string;\n keySellingPoints: string[];\n customerMotivations: string;\n assetGaps: string[];\n };\n andromedaCompliance?: {\n entityIdRiskAssessment: {\n industryTraps: string;\n similarityRisks: string[];\n differentiationBaseline: string;\n };\n vehicleRotationPlan: {\n primary: {\n vehicle: string;\n whyThisClient: string;\n personaAngle: string;\n visualFingerprint: string;\n };\n secondary: {\n vehicle: string;\n whyThisClient: string;\n personaAngle: string;\n visualFingerprint: string;\n };\n tertiary: {\n vehicle: string;\n whyThisClient: string;\n personaAngle: string;\n visualFingerprint: string;\n };\n additionalVehicles: string[];\n };\n iterationRules: {\n meaningfulIteration: string;\n doNotIterate: string[];\n winnerExpansionProcess: string;\n };\n assetRequirements: {\n fromClient: string[];\n toCreate: string[];\n priorityOrder: string;\n };\n };\n mediaBuyingGuidance?: {\n demographics: string;\n geographicTargeting: string;\n budgetAllocation: string;\n channelPriorities: string;\n timingConsiderations: string;\n };\n operationalReadiness?: {\n strengths: string[];\n criticalGaps: string[];\n infrastructureIssues: string[];\n capacityRisks: string[];\n };\n quickWins: string[];\n clarificationNeeded?: string[];\n accountManagerPrep: {\n questionsToAsk: string[];\n topicsToClarify: string[];\n assetsToCollect: string[];\n potentialLandmines: string[];\n talkingPoints: string[];\n };\n}","deleted","label","children",[],[157],"files",[155],"counts",{"_180":33,"_181":182,"_183":33,"_184":185,"_189":190},"pulls","branches",1,"forks","envVars",{"_186":187,"_188":33},"count",3,"emptyCount","connections",{"_186":33,"_191":33},"unfilledCount","contents",[194],{"_104":156,"_97":157,"_158":159,"_160":-5,"_161":143,"_162":142,"_163":164,"_106":195,"_101":166,"_167":168,"_169":170,"_171":22,"_172":-5,"_100":196},["D",1770406156408],[157],"file","upstreamProject","upstreamBranch","emptyEnvVars","isNew","flags",[],"routes/_app.x.$handle.$name.environment-variables",{"_95":96,"_97":98,"_102":206,"_184":211,"_227":22},{"_104":105,"_97":98,"_106":207,"_108":-5,"_109":22,"_110":111,"_112":-5,"_113":-5,"_14":114,"_115":-5,"_116":22,"_117":-5,"_118":-5,"_119":33,"_16":120,"_121":-5,"_122":-5,"_123":124,"_125":124,"_126":127,"_128":127,"_129":127,"_130":124,"_131":124,"_23":208,"_135":209,"_140":210,"_152":22},["D",1769316804484],{"_95":96,"_133":134},{"_95":96,"_137":134,"_14":114,"_138":139},{"_101":142,"_97":45,"_104":143,"_144":105,"_145":-5,"_146":-5,"_147":-5,"_148":-5,"_149":-5,"_150":98,"_151":96},[212,219,223],{"_213":214,"_106":215,"_216":-5,"_112":217,"_218":22},"key","SLACK_BOT_TOKEN",["D",1769325605382],"updatedAt","pdf oauth","isEmpty",{"_213":220,"_106":221,"_216":-5,"_112":222,"_218":22},"SLACK_WEBHOOK_URL",["D",1769318645702],"Slack",{"_213":224,"_106":225,"_216":-5,"_112":226,"_218":22},"ANTHROPIC_API_KEY",["D",1769318624995],"Anthropic","isTeamOrg","actionData","errors"]

Key	Description
SLACK_BOT_TOKEN	pdf oauth
SLACK_WEBHOOK_URL	Slack
ANTHROPIC_API_KEY	Anthropic

vuepoint

VuepointWebhook

Environment variables