Brand Studio

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Public code, private keys.\nimport { blob } from \"https://esm.town/v/std/blob\";\nimport { sqlite } from \"https://esm.town/v/std/sqlite\";\n\nconst MODEL = \"google/gemini-3.1-flash-image\";\nconst PASS = 78;\nconst MAX_TRIES = 3;\n\nasync function or(key: string, messages: any[], wantImage: boolean) {\n const body: any = { model: MODEL, messages };\n if (wantImage) body.modalities = [\"image\", \"text\"];\n const r = await fetch(\"https://openrouter.ai/api/v1/chat/completions\", {\n method: \"POST\",\n headers: {\n Authorization: \"Bearer \" + key,\n \"Content-Type\": \"application/json\",\n },\n body: JSON.stringify(body),\n });\n return await r.json();\n}\n\nfunction jparse(s: string) {\n try {\n const m = s.match(/\\{[\\s\\S]*\\}/);\n return m ? JSON.parse(m[0]) : null;\n } catch {\n return null;\n }\n}\n\nasync function analyzeImage(key: string, dataUrl: string) {\n const j = await or(key, [{\n role: \"user\",\n content: [\n {\n type: \"text\",\n text:\n 'You are a brand creative director for Enrique Duarte: civil engineer in Phoenix, construction ops, builds a steel-framed tiny house, practical AI in construction. Brand style: authentic, technical, blueprint aesthetics, real jobsite energy, no corporate stock feel. Analyze this image and reply ONLY with JSON: {\"subjects\":[...], \"style\":\"...\", \"palette\":[...], \"quality\":\"...\", \"brand_fit\":\"...\", \"content_ideas\":[2 short post ideas], \"tags\":[5 short tags]}',\n },\n { type: \"image_url\", image_url: { url: dataUrl } },\n ],\n }], false);\n return jparse(j?.choices?.[0]?.message?.content || \"\") ||\n { tags: [\"unanalyzed\"] };\n}\n\nasync function critique(key: string, dataUrl: string, brief: string) {\n const j = await or(key, [{\n role: \"user\",\n content: [\n {\n type: \"text\",\n text:\n \"You are a ruthless creative director optimizing LinkedIn content for FOLLOWER GROWTH and profile visits for Enrique Duarte (construction engineer, tiny house builder, practical AI voice, blueprint aesthetic). Score this image for the brief: \" +\n brief +\n ' . Rubric: scroll-stopping power 30, brand authenticity (no cheesy stock/AI look, fits construction-blueprint identity) 30, clarity at feed size 20, follow-conversion potential 20. Reply ONLY JSON: {\"score\": 0-100, \"verdict\": \"one sentence\", \"fixes\": \"specific prompt improvements\"}',\n },\n { type: \"image_url\", image_url: { url: dataUrl } },\n ],\n }], false);\n return jparse(j?.choices?.[0]?.message?.content || \"\") ||\n { score: 50, verdict: \"unparsed\", fixes: \"\" };\n}\n\nasync function genImage(\n key: string,\n prompt: string,\n refDataUrl: string | null,\n) {\n const content: any[] = [{ type: \"text\", text: prompt }];\n if (refDataUrl) {\n content.push({ type: \"image_url\", image_url: { url: refDataUrl } });\n }\n const j = await or(key, [{ role: \"user\", content }], true);\n const u = j?.choices?.[0]?.message?.images?.[0]?.image_url?.url;\n return u || null;\n}\n\nasync function initDb() {\n await sqlite.execute(\n \"CREATE TABLE IF NOT EXISTS studio_assets (id TEXT PRIMARY KEY, kind TEXT, name TEXT, prompt TEXT, analysis TEXT, score INTEGER, verdict TEXT, tries INTEGER, status TEXT, note TEXT, created TEXT)\",\n );\n}\n\nasync function saveImg(id: string, dataUrl: string) {\n await blob.setJSON(\"simg_\" + id, dataUrl);\n}\nasync function loadImg(id: string) {\n return await blob.getJSON(\"simg_\" + id) as string | null;\n}\n\nexport default async function (req: Request): Promise {\n const KEY = Deno.env.get(\"OPENROUTER_API_KEY\") || \"\";\n const TOKEN = Deno.env.get(\"STUDIO_TOKEN\") || \"\";\n const url = new URL(req.url);\n const p = url.pathname;\n const t = url.searchParams.get(\"t\") || req.headers.get(\"x-studio-token\") ||\n \"\";\n if (p === \"/\" || p === \"/app\") {\n return new Response(PAGE, { headers: { \"Content-Type\": \"text/html\" } });\n }\n if (!TOKEN || t !== TOKEN) {\n return Response.json({ error: \"unauthorized\" }, { status: 401 });\n }\n await initDb();\n if (p === \"/img\" && req.method === \"GET\") {\n const id = url.searchParams.get(\"id\") || \"\";\n const d = await loadImg(id);\n if (!d) return new Response(\"not found\", { status: 404 });\n const b64 = d.split(\",\")[1];\n const bytes = Uint8Array.from(atob(b64), (c) => c.charCodeAt(0));\n return new Response(bytes, {\n headers: {\n \"Content-Type\": \"image/png\",\n \"Cache-Control\": \"public, max-age=604800\",\n },\n });\n }\n if (p === \"/api/assets\" && req.method === \"GET\") {\n const r = await sqlite.execute(\n \"SELECT * FROM studio_assets ORDER BY created DESC LIMIT 100\",\n );\n return Response.json(r);\n }\n if (p === \"/api/upload\" && req.method === \"POST\") {\n const b = await req.json();\n const id = crypto.randomUUID().slice(0, 8);\n await saveImg(id, b.dataUrl);\n const analysis = await analyzeImage(KEY, b.dataUrl);\n await sqlite.execute({\n sql: \"INSERT INTO studio_assets VALUES (?,?,?,?,?,?,?,?,?,?,?)\",\n args: [\n id,\n \"upload\",\n b.name || \"upload\",\n \"\",\n JSON.stringify(analysis),\n null,\n null,\n 0,\n \"inbox\",\n \"\",\n new Date().toISOString(),\n ],\n });\n return Response.json({ id, analysis });\n }\n if (p === \"/api/generate\" && req.method === \"POST\") {\n const b = await req.json();\n let inspoText = \"\";\n let refDataUrl: string | null = null;\n if (b.inspo && b.inspo.length) {\n for (const iid of b.inspo.slice(0, 3)) {\n const row = await sqlite.execute({\n sql: \"SELECT analysis FROM studio_assets WHERE id = ?\",\n args: [iid],\n });\n const a = row.rows && row.rows[0] ? String(row.rows[0][0]) : \"\";\n if (a) inspoText += \" Inspiration context: \" + a + \".\";\n }\n if (b.useRef) refDataUrl = await loadImg(b.inspo[0]);\n }\n const base = b.prompt +\n \". Brand style: authentic construction-engineering aesthetic, blueprint energy, premium, no text unless asked, no watermark, no cheesy stock look.\" +\n inspoText;\n let attempt = 0;\n let best: any = null;\n let cur = base;\n while (attempt < MAX_TRIES) {\n const dataUrl = await genImage(KEY, cur, refDataUrl);\n if (!dataUrl) break;\n const c = await critique(KEY, dataUrl, b.prompt);\n if (!best || (c.score || 0) > (best.score || 0)) {\n best = {\n dataUrl,\n score: c.score || 0,\n verdict: c.verdict || \"\",\n tries: attempt + 1,\n };\n }\n if ((c.score || 0) >= PASS) break;\n cur = base + \" IMPROVE: \" +\n (c.fixes || \"stronger composition, more scroll-stopping\");\n attempt++;\n }\n if (!best) {\n return Response.json({ error: \"generation failed\" }, { status: 502 });\n }\n const id = crypto.randomUUID().slice(0, 8);\n await saveImg(id, best.dataUrl);\n await sqlite.execute({\n sql: \"INSERT INTO studio_assets VALUES (?,?,?,?,?,?,?,?,?,?,?)\",\n args: [\n id,\n \"generated\",\n \"gen\",\n b.prompt,\n \"\",\n best.score,\n best.verdict,\n best.tries,\n \"queue\",\n \"\",\n new Date().toISOString(),\n ],\n });\n return Response.json({\n id,\n score: best.score,\n verdict: best.verdict,\n tries: best.tries,\n });\n }\n if (p === \"/api/decide\" && req.method === \"POST\") {\n const b = await req.json();\n await sqlite.execute({\n sql: \"UPDATE studio_assets SET status = ?, note = ? WHERE id = ?\",\n args: [b.status, b.note || \"\", b.id],\n });\n const row2 = await sqlite.execute({\n sql: \"SELECT kind, prompt, score FROM studio_assets WHERE id = ?\",\n args: [b.id],\n });\n if (row2.rows && row2.rows.length) {\n const L = ((await blob.getJSON(\"learnings\")) as any[]) || [];\n L.push({\n kind: String(row2.rows[0][0]),\n prompt: String(row2.rows[0][1] || \"\").slice(0, 120),\n score: row2.rows[0][2],\n status: b.status,\n note: b.note || \"\",\n d: new Date().toISOString().slice(0, 10),\n });\n await blob.setJSON(\"learnings\", L.slice(-60));\n }\n return Response.json({ ok: true });\n }\n if (p === \"/api/sprint\") {\n const brain = (await blob.getJSON(\"brain\")) as any || {};\n const jt = await or(KEY, [{\n role: \"user\",\n content: [{\n type: \"text\",\n text:\n \"You are the content strategist for a LinkedIn personal brand. VOICE: \" +\n (brain.voice || \"\") + \" PILLARS: \" + (brain.pillars || \"\") +\n \" AUDIENCE: \" + (brain.audience || \"\") +\n ' Propose 3 specific, non-generic LinkedIn post topics for this week. Vary the pillars. Each topic one sentence, concrete angle, no hashtags. Reply ONLY JSON: {\"topics\":[\"t1\",\"t2\",\"t3\"]}',\n }],\n }], false);\n const tp = jparse(jt?.choices?.[0]?.message?.content || \"\") ||\n {\n topics: [\n \"A practical lesson from this week of work\",\n \"A contrarian take on a common industry belief\",\n \"A build update with one honest mistake\",\n ],\n };\n const results: any[] = [];\n for (const topic of (tp.topics || []).slice(0, 3)) {\n const r2 = await fetch(url.origin + \"/api/caption?t=\" + TOKEN, {\n method: \"POST\",\n body: JSON.stringify({ topic }),\n });\n const j2 = await r2.json();\n results.push({ topic, score: j2.score, tries: j2.tries });\n }\n return Response.json({ sprint: \"complete\", posts: results });\n }\n if (p === \"/api/package\" && req.method === \"POST\") {\n const b = await req.json();\n const row = await sqlite.execute({\n sql:\n \"SELECT prompt, analysis, score, verdict FROM studio_assets WHERE id = ?\",\n args: [b.captionId],\n });\n if (!row.rows || !row.rows.length) {\n return Response.json({ error: \"caption not found\" }, { status: 404 });\n }\n const r0 = row.rows[0];\n const id = crypto.randomUUID().slice(0, 8);\n await sqlite.execute({\n sql: \"INSERT INTO studio_assets VALUES (?,?,?,?,?,?,?,?,?,?,?)\",\n args: [\n id,\n \"package\",\n b.imageId || \"\",\n String(r0[0] || \"\"),\n String(r0[1] || \"\"),\n Number(r0[2] || 0),\n String(r0[3] || \"\"),\n 0,\n \"queue\",\n \"\",\n new Date().toISOString(),\n ],\n });\n await sqlite.execute({\n sql: \"UPDATE studio_assets SET status = ? WHERE id = ?\",\n args: [\"bundled\", b.captionId],\n });\n return Response.json({ id });\n }\n if (p === \"/api/brain\" && req.method === \"GET\") {\n const b = await blob.getJSON(\"brain\") as any;\n return Response.json(\n b || {\n voice:\n \"Direct, practical, grounded, friendly. Short sentences. Field language. No guru voice, no em dashes ever, occasional subtle typo, first person.\",\n pillars:\n \"Construction reality 35, Practical AI in construction 25, Tiny house build 20, Mexico to Phoenix restart 20\",\n banned:\n \"em dashes, engagement bait, fake stories, politics, employer project details\",\n audience:\n \"construction pros, young engineers, immigrants restarting, builders, AI-curious practical people\",\n },\n );\n }\n if (p === \"/api/brain\" && req.method === \"POST\") {\n await blob.setJSON(\"brain\", await req.json());\n return Response.json({ ok: true });\n }\n if (p === \"/api/caption\" && req.method === \"POST\") {\n const b = await req.json();\n const brain = (await blob.getJSON(\"brain\")) as any || {};\n const LL = (((await blob.getJSON(\"learnings\")) as any[]) || []).slice(-8)\n .map((l) =>\n l.status + \": \" + l.prompt + (l.note ? \" (owner: \" + l.note + \")\" : \"\")\n ).join(\" | \");\n const sys =\n \"You are the ghostwriter for a LinkedIn personal brand. VOICE: \" +\n (brain.voice || \"\") + \" PILLARS: \" + (brain.pillars || \"\") + \" BANNED: \" +\n (brain.banned || \"\") + \" AUDIENCE: \" + (brain.audience || \"\") +\n \" Rules: 150-300 words, hook first line, line breaks every 1-2 sentences, max 3 niche hashtags at end, never use em dashes or en dashes anywhere, no fabricated facts (use [ASK OWNER] placeholders). Output only the post text.\" +\n (LL\n ? \" OWNER DECISION HISTORY, learn from what was approved and rejected: \" +\n LL\n : \"\");\n let cur = sys + \" Write ONE complete LinkedIn post about: \" + b.topic;\n let attempt = 0;\n let best: any = null;\n while (attempt < MAX_TRIES) {\n const j1 = await or(KEY, [{\n role: \"user\",\n content: [{ type: \"text\", text: cur }],\n }], false);\n const text = j1?.choices?.[0]?.message?.content || \"\";\n if (!text) break;\n const j2 = await or(KEY, [{\n role: \"user\",\n content: [{\n type: \"text\",\n text:\n \"You are a ruthless creative director optimizing LinkedIn posts for FOLLOWER GROWTH and profile visits. Score this post. Rubric: hook strength 25, authentic human voice (no AI patterns, no em dashes) 25, value or story payoff 20, follow-conversion potential 20, factual honesty 10. CRITICAL: any invented specific (numbers, prices, dates, quotes, named clients or events not provided in the topic) caps the score at 40 and your fixes must demand [ASK OWNER] placeholders instead of invented specifics. Post: \" +\n text +\n ' Reply ONLY JSON: {\"score\":0,\"verdict\":\"one sentence\",\"fixes\":\"specific rewrite instructions\"} with score 0-100',\n }],\n }], false);\n const c = jparse(j2?.choices?.[0]?.message?.content || \"\") ||\n { score: 50, verdict: \"unparsed\", fixes: \"\" };\n if (!best || (c.score || 0) > (best.score || 0)) {\n best = {\n text,\n score: c.score || 0,\n verdict: c.verdict || \"\",\n tries: attempt + 1,\n };\n }\n if ((c.score || 0) >= PASS) break;\n cur = sys + \" Write ONE complete LinkedIn post about: \" + b.topic +\n \" APPLY THESE FIXES: \" + (c.fixes || \"stronger hook\");\n attempt++;\n }\n if (!best) {\n return Response.json({ error: \"caption failed\" }, { status: 502 });\n }\n const id = crypto.randomUUID().slice(0, 8);\n await sqlite.execute({\n sql: \"INSERT INTO studio_assets VALUES (?,?,?,?,?,?,?,?,?,?,?)\",\n args: [\n id,\n \"caption\",\n \"caption\",\n b.topic,\n best.text,\n best.score,\n best.verdict,\n best.tries,\n \"queue\",\n \"\",\n new Date().toISOString(),\n ],\n });\n return Response.json({\n id,\n score: best.score,\n verdict: best.verdict,\n tries: best.tries,\n text: best.text,\n });\n }\n if (p === \"/api/metrics\") {\n await sqlite.execute(\n \"CREATE TABLE IF NOT EXISTS studio_metrics (id TEXT PRIMARY KEY, date TEXT, followers INTEGER, impressions INTEGER, profile_views INTEGER, notes TEXT, created TEXT)\",\n );\n if (req.method === \"GET\") {\n return Response.json(\n await sqlite.execute(\n \"SELECT date, followers, impressions, profile_views, notes FROM studio_metrics ORDER BY date\",\n ),\n );\n }\n const b = await req.json();\n const j = await or(KEY, [{\n role: \"user\",\n content: [\n {\n type: \"text\",\n text:\n 'This is a screenshot of LinkedIn analytics. Extract numbers. Reply ONLY JSON: {\"date\":\"YYYY-MM-DD or today\",\"followers\":0,\"impressions\":0,\"profile_views\":0,\"notes\":\"one line\"} using null for anything not visible',\n },\n { type: \"image_url\", image_url: { url: b.dataUrl } },\n ],\n }], false);\n const m = jparse(j?.choices?.[0]?.message?.content || \"\");\n if (!m) {\n return Response.json({ error: \"could not parse screenshot\" }, {\n status: 422,\n });\n }\n const today = new Date().toISOString().slice(0, 10);\n const d2 = (m.date && m.date !== \"today\") ? m.date : today;\n await sqlite.execute({\n sql: \"INSERT INTO studio_metrics VALUES (?,?,?,?,?,?,?)\",\n args: [\n crypto.randomUUID().slice(0, 8),\n d2,\n m.followers,\n m.impressions,\n m.profile_views,\n m.notes || \"\",\n new Date().toISOString(),\n ],\n });\n return Response.json(m);\n }\n return Response.json({ error: \"not found\" }, { status: 404 });\n}\n\nconst HTML_LINES = [\n \"Brand Studio

\",\n \"

BRAND STUDIO

Enrique Duarte · AI creative team · every asset is scored before you see it

\",\n \"

📥 Inbox

🎨 Studio

✅ Queue

✍️ Writer

📈 Growth

🧠 Brain

\",\n \"

Upload images

Photos you upload get analyzed by the creative director: style, palette, brand fit, and 2 post ideas each. Click an image to select it as inspiration for the Studio.

\",\n \"\",\n \"\",\n \"\",\n \"\",\n \"\",\n \"\",\n \"var T=localStorage.getItem('studio-t'); if(!T){T=prompt('Access code'); if(T)localStorage.setItem('studio-t',T);}\",\n \"var SEL=[];\",\n \"function q(u){return u+(u.indexOf('?')>=0?'&':'?')+'t='+encodeURIComponent(T);}\",\n \"function tab(x){['inbox','studio','queue','writer','growth','brain'].forEach(function(k){document.getElementById('pg-'+k).style.display=(k===x)?'':'none';document.getElementById('tb-'+k).className='tab'+((k===x)?' on':'');});}\",\n \"function el(t,c,h){var e=document.createElement(t);if(c)e.className=c;if(h!==undefined)e.innerHTML=h;return e;}\",\n \"function esc(s){return String(s||'').replace(/=0?' sel':''));var im=el('img');im.src=q('/img?id='+x.id);d.appendChild(im);\",\n \"var tags=(an.tags||[]).map(function(g){return ''+esc(g)+'';}).join('');d.appendChild(el('div','meta',tags));\",\n \"d.addEventListener('click',function(){selq(x.id);});gi.appendChild(d);});\",\n \"var gs=document.getElementById('g-studio');var gq=document.getElementById('g-queue');gs.innerHTML='';gq.innerHTML='';\",\n \"rows.filter(function(x){return x.kind==='generated';}).forEach(function(x){gs.appendChild(card(x,false));});rows.filter(function(x){return x.kind!=='upload'&&x.kind!=='generated'||x.kind==='generated'&&false;}).forEach(function(x){});rows.filter(function(x){return x.kind!=='upload'&&(x.status==='queue'||x.status==='approved');}).forEach(function(x){gq.appendChild(card(x,true));});var cs=document.getElementById('capSel');var is2=document.getElementById('imgSel');if(cs&&is2){cs.innerHTML='';is2.innerHTML='';rows.filter(function(x){return x.kind==='caption'&&x.status==='queue';}).forEach(function(x){var o=document.createElement('option');o.value=x.id;o.textContent='post: '+String(x.prompt||'').slice(0,40);cs.appendChild(o);});rows.filter(function(x){return x.kind==='generated';}).forEach(function(x){var o=document.createElement('option');o.value=x.id;o.textContent='image: '+x.id;is2.appendChild(o);});}\",\n \"chips();}\",\n \"function card(x,btns){var d=el('div','it');d.appendChild(el('div','badge'+((x.score||0)>=78?' hi':''),String(x.score||'?')));if(x.kind!=='caption'){var im=el('img');im.src=q('/img?id='+(x.kind==='package'?x.name:x.id));d.appendChild(im);}if(x.kind==='caption'||x.kind==='package'){var tx=el('div','meta');tx.style.whiteSpace='pre-wrap';tx.style.maxHeight='150px';tx.style.overflow='auto';tx.style.fontSize='11.5px';tx.textContent=x.analysis||'';d.appendChild(tx);}var st=(x.status==='approved')?' APPROVED':'';d.appendChild(el('div','meta',esc(x.prompt).slice(0,60)+' | '+x.kind+st));var row=el('div','row');row.style.padding='0 8px 8px';if(x.kind==='caption'||x.kind==='package'){var cb=el('button','btn ghost','Copy');cb.addEventListener('click',function(){navigator.clipboard.writeText(x.analysis||'');cb.textContent='Copied';});row.appendChild(cb);}if(btns&&x.status==='queue'){var y=el('button','btn ok','OK');y.addEventListener('click',function(){dec(x.id,'approved');});var n=el('button','btn no','X');n.addEventListener('click',function(){dec(x.id,'rejected');});row.appendChild(y);row.appendChild(n);}if(row.childNodes.length)d.appendChild(row);return d;}\",\n \"function selq(id){var i=SEL.indexOf(id);if(i>=0)SEL.splice(i,1);else SEL.push(id);load();}\",\n \"function chips(){var c=document.getElementById('inspoChips');c.innerHTML=SEL.length?('Inspiration: '+SEL.map(function(s){return ''+s+'';}).join('')):'no inspiration selected (Inbox tab, click images)';}\",\n \"async function up(){var f=document.getElementById('file').files;var st=document.getElementById('st-inbox');for(var i=0;iNo data yet. Upload your first analytics screenshot.

';return;}var fs=rows.map(function(a){return a[1]||0;});var mx=Math.max.apply(null,fs)||1;var mn=Math.min.apply(null,fs);var W=600,H=140;var pts=fs.map(function(v,i){return (i*(W/Math.max(fs.length-1,1)))+','+(H-10-((v-mn)/Math.max(mx-mn,1))*(H-30));}).join(' ');c.innerHTML='';document.getElementById('mrows').innerHTML=rows.map(function(a){return a[0]+' | followers '+(a[1]||'-')+' | impressions '+(a[2]||'-')+' | views '+(a[3]||'-')+' | '+(a[4]||'');}).join('
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